MarTech & Sales Enablement Systems Technical Program Manager; SDR Automation Platforms & Soluti

Overview

Role

Title:

Mar Tech & Sales Enablement Systems Technical Program Manager (SDR Automation Platforms & Solutions Delivery)

Work Location: Sunnyvale, CA (Hybrid role)

Duration: 9+ Months

• Own and optimize the lead flow and routing process, ensuring seamless transition from MQL to opportunity.

• Manage and improve marketing automation workflows that trigger personalized sales communications.

• Partner with SDR leadership to identify opportunities to augment productivity through AI and automation.

• Evaluate, test, and implement conversational AI and voice enablement tools to streamline SDR call experiences.

• Collaborate with cross-functional stakeholders (Sales, Marketing Ops, Product) to ensure data integrity and operational efficiency across the Mar Tech stack.

• Monitor and report funnel metrics, identifying opportunities for automation, personalization, and process improvement.

• 5+ years in Marketing Operations, Revenue Operations, or Mar Tech Program Management roles.

• Strong hands-on experience with CRM and automation tools (e.g., Salesforce, Hub Spot, Marketo, Outreach, Salesloft).

• Proven track record in lead management, funnel optimization, and campaign automation.

• Understanding of SDR/BDR workflows and the sales engagement process.

• Exposure to AI-driven sales enablement, voice/conversation intelligence, or real-time recommendation tools (e.g., Gong, Clari, Chorus, Drift, 6sense).

• Excellent communication and stakeholder management skills with a data-driven mindset.

• Experience integrating AI or ML technologies into marketing/sales systems.

• Familiarity with Customer Engagement Suites or Voice AI tools.

• Prior experience working in a B2B SaaS or enterprise sales environment.

• Bachelor's degree in related field or equivalent work experience.