Manager, Consumer Business Intelligence - Zarbee's and Cold, Cough & Flu

Manager, Consumer Business Intelligence – Zarbee's, Cold, Cough & Flu

Kenvue Is Currently Recruiting For a Manager, Consumer Business Intelligence - Zarbee's, and Cold, Cough, and Flu

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you!

Join us in shaping our future–and yours. For more information, .

Head of Pain CCFS Strat & Commercialization

North America, United States, New Jersey, Summit

Hybrid

The Consumer Business Intelligence Manager will translate consumer and marketplace insights into strategies that drive growth for the Zarbee’s and Cold, Cough & Flu portfolio. This CBI Manager serves as a strategic partner to commercial and innovation teams, applying integrated research, analytics, and market understanding to shape brand, communication, and innovation decisions. The manager translates lessons into recommendations that drive business growth and stronger outcomes.

This role covers quantitative and qualitative research that feed into the development of deep human insights to support, strategy, strategic plans, Integrated Marketing Communications, Brand Equity, brand positioning and architecture, business model, Innovation and NPD, packaging, and copy strategy.

• Undergraduate degree required, advanced degree in relevant field preferred
• At least 5+ years insight experience within market research, advanced analytics, consulting or related fields required. FMCG experience is preferred.
• Expert/familiar with a broad range of data sources (syndicated, social listening, surveys, etc).
• Experience with AI tools and applications is preferred
• Strong project management skills with proven ability to drive multiple high-profile projects to successful completion and on time
• Experience in upstream innovation is preferred Experience in consumer health / healthcare preferred
• This position requires approximately 5-10% domestic travel

• Deep understanding of the parent and caregiver consumer journey, especially around wellness, sleep, immunity, cough/cold needs, product trust cues and parenting decision-making process.
• Experience/exposure to IQVIA/FAN data and its applications
• Well versed in Nicholas Hall CHC database & publications
• Experience conducting or interpreting research with parents of infants/toddlers/preschoolers.
• Experience with natural/clean wellness categories
• Even if not HCP‑driven, this portfolio benefits from someone who understands:
• Experience with in Social listening & digital ethnography
• Ability to translate insights into testable hypotheses for innovation:
  Strong innovation-stage insight work (Jobs-to-be-done, tensions, problem framing)
• Ability to integrate multiple data sources (qual, quant, syndicated, analytics) into a coherent story.
• Strong analytical rigor with the ability to identify key business issues and determine the right research or analytical approach.
• Excellent communication skills with the ability to simplify complex insights for diverse stakeholders;
  Ability to simplify complex insights into compelling storytelling- excellent storyteller.
• Proven ability to partner cross‑functionally and influence decisions across commercial, marketing, innovation, analytics, and customer teams.
• Strong foundational knowledge of brand building, marketing fundamentals, and category dynamics.
• Ability to translate insights into testable hypotheses for innovation:
  Str…