Regional Marketing Specialist
Listed on 2026-02-01
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Marketing / Advertising / PR
Digital Marketing
Eddyfi, 366 Walker Drive, Suite 200, State College, Pennsylvania, United States
Job DescriptionPosted Friday, January 30, 2026 at 11:00 AM
This role will have responsibilities for all Eddyfi's product lines in the US.
Visit our website to explore Eddyfi Technologies Product Lines.
The Regional Marketing Specialist – Americas plays a key role in executing and supporting marketing strategies across North America, Central America, and South America. This role focuses on deploying global marketing initiatives within the region, adapting campaigns to local business realities, supporting product launches, and collaborating closely with regional sales teams.
The ideal candidate will have strong knowledge of the Americas market landscape, excellent communication skills in English, and the ability to collaborate effectively across cross‑functional teams. A proactive, agile approach to marketing execution is essential. Spanish and/or French proficiency is considered a strong asset, though not a requirement.
Be a part of something bigger.
At Eddyfi Technologies, we’re proud to push the boundaries of innovation to support the industries the world depends on every day. From energy and transportation to infrastructure and beyond, our technologies help protect critical assets, safeguard the environment, and ultimately, save lives.
As a world-renowned company, we’re behind some of the most advanced systems in the world—delivering cutting-edge solutions through ET & UT, Remote Monitoring, Nuclear Steam Generators, Automated Vision Systems, and Robotics. And we’re just getting started.
If you’re passionate about technology and want your work to make a real impact, we’d love to hear from you.
Our values- We are customer-centric
- We innovate with a purpose
- We are reliable and accountable
- We are stronger together
Joining our team means:
- Collaborating with experts dedicated to innovation and excellence in a dynamic environment.
- Becoming part of an organization that values commitment, initiative, and collaboration to help achieve common goals.
- Joining a rapidly expanding company offering long-term development and success opportunities.
- Contributing to meaningful projects that create a lasting impact.
As a Regional Marketing Specialist, you must be able to:
- Implement marketing and advertising campaigns aligned with global strategy, ensuring adaptation to regional market needs and cultural nuances across the Americas.
- Coordinate marketing projects end‑to‑end, ensuring timely delivery and adherence to regional budget allocations.
- Collaborate with internal creative teams and external agencies to adapt global content and develop complementary regional marketing assets when needed.
- Analyze campaign performance data and optimize strategies to support lead generation and brand growth across the region.
- Provide regular reporting and insights on regional performance to the Team Lead, Growth Marketing.
- Maintain brand consistency while tailoring messaging and visuals for regional audiences. Proficiency with tools such as Adobe Creative Suite, Canva, and Cap Cut is considered an asset.
- Manage relationships with regional vendors, agencies, and event partners to support execution.
- Monitor and respond to inquiries from local customers, distributors, and partners across the Americas.
- Stay up to date on industry trends, competitor activities, market dynamics, and regulatory guidelines affecting marketing and communication in key countries across the region. Share insights proactively with the marketing team to inform strategy.
- Plan, coordinate, and execute trade shows, webinars, and regional events according to the annual marketing plan, supporting brand awareness and business development across the U.S., Canada, LATAM, and South America.
- Leverage region‑relevant digital platforms, media outlets, and industry networks to support campaign distribution and engagement (e.g., Linked In, Google Ads, industry associations).
- Collaborate closely with Americas‑based sales teams to align on priorities, support lead generation, and enable sales through strong content and campaign execution.
- Develop and deploy outbound lead‑generation activities tailored to different…
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