Global Product Marketing Manager – Blenders & Food Processing

About Us

At Cuisinart, you’ll join a brand known for innovation, quality, and an iconic place in the kitchen. We are passionate about creating tools to inspire our consumers’ culinary imagination and bring joy to the kitchen.

You will be the leader responsible for the global business performance (sales, margins, etc.) of a Blender & Food Processing product portfolio driving significant growth in the category. You will lead end‑to‑end product development—collaborating with global teams to bring exceptional products to market, strengthen the portfolio, and ensure flawless, on‑time execution.

• Be a global expert in Blending & Food Processing—fully understand the global market, key competitors, retail assortments, and market/consumer trends.
• Deeply understand Blending & Food Prep culture and the various types of consumers—understand what is happening on social media, trends, and key pain points with home use.
• Identify knowledge gaps and build learning plans with research teams to uncover deeper emotional and functional drivers behind blender & food processor usage/behaviors.

• Translate insights into a roadmap filled with creative products and solutions that spark excitement with consumers, our sales teams, and customers and drive growth.
• Craft clear, compelling product stories that elevate everyday blending moments and bring the Cuisinart brand to life in the kitchen.
• Develop an innovation pipeline rooted in real consumer needs—every concept designed to surprise, delight, and inspire joy at home.

• Lead product development from idea to shelf—define features, positioning, specs, and pricing that make products both meaningful and competitive.
• Partner with advanced concepts, design, engineering, sourcing, and packaging to ensure products meet our standards for quality, margin, and aesthetic appeal.
• Manage timelines, budgets, and milestones across global teams to ensure timely, seamless execution.
• Support product testing, quality validation, sustainability goals, and regulatory compliance.

• Collaborate with marketing and sales to bring the product story to life across all channels—from packaging and content to retailer storytelling and digital activation.
• Ensure every touchpoint reflects the emotional benefits and value of the product, reinforcing why Cuisinart is a trusted, beloved kitchen companion.
• Support go‑to‑market planning, sell‑in materials, and product education across internal and customer‑facing teams.

• Monitor product performance in‑market, identifying opportunities to enhance, update, or retire SKUs to keep the portfolio fresh and focused.
• Maintain product trackers and documentation to support team efficiency and transparency.
• Drive cost savings, packaging refreshes, and rationalization efforts that simplify choice while maximizing consumer impact.
• Obsess over 5‑star consumer reviews and having products that users absolutely love.

• Positive attitude, competitive spirit with a strong desire to win by designing the absolute best‑selling products in the blending & food prep market.
• Passion for blending/food prep and consumer‑focused innovation.
• Obsession for deeply understanding the consumer, usability, and human‑centered design.
• An infectious enthusiasm for creatively solving consumer problems and telling compelling stories that bring the product benefits to life.
• Executive presence—exceptional communication and storytelling abilities.
• 3–5 years of experience in product management or consumer product marketing roles.
• Proven ability to manage complex projects with cross‑functional and global teams.
• Exceptional communication and storytelling abilities—both written and verbal.
• Proficiency in Office + AI tools (e.g., ChatGPT) and passion for new technologies.
• Willingness to travel domestically/internationally (up to 20%) and take early/late calls to lead global team coordination with the Asia Cuisinart team and overseas vendors.

• Working conditions are normal for an office…