Retail Syndication, Digital Shelf Excellence
Listed on 2026-01-31
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Marketing / Advertising / PR
Digital Marketing, Ecommerce, Digital Media / Production
Retail Syndication, Digital Shelf Excellence (Stamford, CT)
The role of the Retail Syndication, Digital Shelf Excellence leads the strategy and execution of best‑in‑class product and brand content across for North America. It leverages consumer insights, competitive analysis, and AI‑driven learnings to optimize PDPs and Brand Stores for key Personal Health categories. The position partners closely with marketing, retailer‑specific sales teams, media agencies, and global content teams to ensure high‑quality content is delivered accurately, on time, and aligned with evolving digital shelf strategies.
Your role :- Lead and own the creation and execution of the North America Personal Health retailer‑specific 360° Organic Strategic Plan, managing coordination across the Integrated Agency Team, retailer partners, and external stakeholders.
- Oversee end‑to‑end content strategy and execution for key retailers, including deployment, localization, translation, and alignment with customer and category priorities across all eCommerce touchpoints.
- Manage all U.S. and Canada Brand Stores, including SKU refreshes, page updates, layout enhancements, and new page development.
- Drive continuous content optimization by recommending new content informed by industry trends, competitive insights, A/B testing, and AI‑powered enrichment across PDP, SEO/GEO, ATF/BTF, and premium content formats.
- Partner with core teams and agencies to execute A/B tests, refine copy and creative assets, and share market insights with regional and global stakeholders to enhance collaboration and digital shelf performance.
- You’ve acquired 2+ years of experience in eCommerce content management, digital shelf optimization, or execution—ideally supporting major retail partners. Experience leading cross‑functional initiatives or managing agency partners is a plus.
- Your skills include expertise in SEO/GEO content, PDP optimization, A/B testing, analytics tools, and digital content deployment. You’re comfortable working with CMS platforms, AI‑powered content tools, and retailer‑specific content systems. Bonus: experience with premium content formats such as A+, ATF/BTF, or enriched content.
- You have a bachelor’s degree and or master’s degree in marketing, Digital Marketing, Business Administration, E‑Commerce Management or equivalent experience will be considered.
- You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
- You’re an excellent communicator and collaborator who thrives in a fast‑paced environment, can manage multiple stakeholders, and is comfortable presenting insights and recommendations. You bring strong attention to detail, a data‑driven mindset, and the ability to travel as needed.
We believe that we are better together than apart. For our office‑based teams, this means working in‑person at least 3 days per week. Onsite roles require full‑time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customer’s or supplier’s locations.
(This is an office role.)
About PhilipsWe are a health technology company. We built our entire company around the belief that every human matters, and we won’t stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
- Learn more about our business.
- Discover our rich and exciting history.
- Learn more about our purpose.
- Learn more about our culture.
The pay range for this position in Stamford, CT is $97,000 to $174,000.
The actual base pay offered may vary within the posted ranges depending on multiple factors including job‑related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long‑term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO,…
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