Director, Category Management

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Overview

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.

Overview

Primo Brands is a leading branded beverage company in North America with a focus on healthy hydration. We are proud to offer an extensive and iconic portfolio of highly recognizable, sustainably sourced, and conveniently packaged branded beverages distributed across more than 150,000 retail outlets.

If you are a current associate of Primo Brands, please apply via myADP.

Primo Brands is seeking a Director, Category Management to lead and shape/tell the story of Primo Brands and shape the roadmap for category growth and lead our category management team. This person will report to our VP, Customer Channel Sales Development. This is a hybrid role in our Stamford, CT office. Will consider highly qualified candidates to be open to remote in other states.

Pay Range: $144,323 - $212,654. This role is eligible for an annual bonus

Responsibilities

Key responsibilities include but are not limited to the following:

• Strategy Development:
  Drive the development of data-based insights and strategies to grow the Bottled Water Category.
• Customer Engagement:
  Build and maintain strong relationships with key retail partners to drive business impact (both long term and short term). Leverage data and analytics to pursue category captaincies and drive the end-to-end conversations with the retailer that influence growth across the omni shopper path to purchase.
• Market Analysis:
  Conduct comprehensive omnichannel market analysis to identify trends, opportunities, and competitive insights as needed; leverage data analytics to provide actionable insights. Own and deliver reporting for Primo Brands sales partners.
• Integrated Commercial Planning:
  Lead the integration of Category strategies to develop aligned business plans that achieve profitable sales results for Primo Brands. Provide direction and support in the sell-in of new items and strategies at retail, including execution of national messaging platforms.
• Cross-Functional Collaboration:
  
  Partner with Sales, Insights, Planning, finance, RGM, and marketing teams to ensure cohesive execution of category plans and alignment with business goals.
• Team Leadership:
  Recruit, develop, and coach a high-performing category management team; foster a culture of collaboration, excellence, and continuous improvement. Total team size of 8-10.
• Performance Monitoring:
  Proactively measure both Category and Primo Brands performance and KPIs and metrics to measure category performance; provide regular reports and insights to senior management.

• 5-7 years of experience in category management within the CPG industry across retail channels. Solid understanding of the retail marketplace including omnichannel.
• 3+ years in a managerial role or with experience leading teams.
• Proven track record of business results, captaincies gained/managed, shelf space gained that resulted in business and category growth.
• Strong analytical, problem-solving, and decision-making skills, with proficiency in data analysis tools and techniques.
• Excellent communication, interpersonal, and communication skills and strong executive presence.
• Track record of influencing cross-functional teams and external partners.
• Leadership experience with a passion for collaboration and for developing talent and building effective teams.