Brand Assurance Designer

Overview

We are seeking an experienced and visionary Brand Assurance Designer to lead the creative development, licensing oversight, and brand assurance for WWE’s global visual identity. This role ensures that all creative output—across consumer products, campaigns, live events, and licensed partnerships—maintains the highest level of design excellence and strict adherence to brand standards.

The Brand Assurance Designer, reporting directly to the Associate Creative Director of Brand Assurance, will serve as both a creative leader and a brand guardian, bridging the gap between conceptual vision, hands-on design execution, and the operational demands of licensing and global brand management.

• Creative Vision & Strategy:
  Develop and drive the overall visual strategy for brand campaigns, licensed products, and media initiatives. Translate creative concepts into compelling visuals that elevate WWE’s brand identity and fan engagement. Ensure clear and concise communication so workflow is consistently transparent within the Brand Assurance team.
• Brand Assurance & Consistency:
  In a fast-paced environment, partner with Creative Directors, Art Directors, and Copywriters to design and refine creative assets while ensuring strict adherence to brand guidelines. Review, refine, and adjust design files to guarantee consistency in logos, typography, imagery, and color standards across all platforms including the internal asset management system. Create and maintain brand assurance templates, style guides, pitch presentations and design toolkits to support internal teams and external partners.
• Design Expertise:
  Leverage Photoshop for advanced photo retouching, compositing, color correction, and visual enhancements aligned with WWE’s brand identity. Assist senior team members in adapting approved creative across marketing campaigns, packaging, live event assets, and digital platforms while protecting brand integrity.
• Licensing Oversight:
  Manage and enforce style guides across licensing programs, ensuring accuracy and consistency in the visual representation of WWE brands and characters. Partner with licensees and licensors to review creative submissions, manage comments, assist internal stakeholders, provide feedback, and approve artwork for brand compliance.
• Collaboration & Communication:
  Collaborate with Project Management, Production, and vendor partners to ensure accuracy, quality, and on-time delivery of brand-compliant assets. Act as the creative liaison between internal stakeholders, external partners, and licensees, facilitating approvals and maintaining brand standards. Stay up to date with WWE programming, characters, and storylines to ensure alignment between creative direction and brand strategy.

• Strong portfolio demonstrating brand-driven creative leadership and design excellence.
• Expert proficiency in Adobe Photoshop, with strong working knowledge of PowerPoint, Keynote, Google Slides, Illustrator and InDesign.
• Proven ability to develop and enforce brand style guides and visual identity systems.
• Experience managing licensed creative programs and ensuring brand consistency across global markets.
• Strong leadership, communication, and collaboration skills.
• Project management expertise, with the ability to oversee timelines, budgets, and resources effectively.
• Bilingual in Spanish a plus.
• Bachelor’s degree in Design, Visual Communications, or related field (or equivalent professional experience).

WWE is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. WWE makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities.

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