Senior Business Development Manager

Senior Business Development Manager / Watford / Hybrid / £60,000 base plus bonus

An established and growing B2B insight and services organisation is looking for a commercially driven Business Development Manager to accelerate new client acquisition and drive continued double‑digit growth. You will take full ownership of the sales cycle, from identifying and engaging prospects through to closing and onboarding, targeting senior decision‑makers across the FMCG and retail sectors.

• Proactively identify and win new business opportunities
• Build trusted relationships with both warm and cold prospects
• Lead consultative sales conversations to understand client challenges and align tailored solutions
• Manage a robust pipeline with accurate forecasting and structured follow‑ups
• Represent the organisation at industry events and networking forums
• Work closely with internal teams to ensure seamless client onboarding and delivery

• Minimum 2+ years' experience in a quota‑carrying B2B sales role
• Proven track record of meeting or exceeding revenue targets
• Experience working with FMCG and/or retail clients
• Strong consultative selling skills with the confidence to engage senior stakeholders
• Highly self‑motivated, resilient and commercially astute
• Skilled at pipeline management and opportunity progression
• Excellent networking and relationship‑building capabilities

• Basic salary up to £60,000
• Car allowance
• Performance‑related bonus
• Competitive pension
• Private medical cover
• Flexible hybrid working
• Additional lifestyle benefits

This is an excellent opportunity for an ambitious sales professional seeking autonomy, growth, and the chance to make a measurable commercial impact within a purpose‑led, collaborative organisation.