Email Campaign Marketing Manager

Join HEP UK and be at the heart of delivering high-impact email, CRM, SMS, and Whats App campaigns that drive enrolments and transform our marketing function. This role is perfect for someone who loves turning strategy into action and seeing measurable results.

What you’ll do:

• Plan, coordinate, and execute campaigns across programmes, intakes, and channels
• Build, send, and optimise campaigns using marketing automation platforms (Salesforce/Pardot)
• Ensure campaigns are launch-ready, high-quality, compliant, and on brand
• Track performance metrics like open rates, click-throughs, conversions, and enrolments,feeding insights into future campaigns
• Collaborate with CRM, Content, Paid, Digital, and Partner teams to keep campaigns aligned and impactful

KPIs / Success Measures:

• Campaigns delivered on time, with minimal errors or rework
• Improved engagement metrics (opens, clicks) and enrolment outcomes
• Stakeholder confidence in campaign control and delivery

Who we’re looking for:

• 3+ years hands-on experience in email or CRM campaign delivery
• Strong attention to detail and ability to manage multiple campaigns
• Confident working across teams and pushing back when needed
• Knowledge of email best practices and data protection

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Benefits: Great culture, wellbeing support, pension, training opportunities, and more

Be the engine behind campaigns that transform education!

HEP is a Disability Confident and equal opportunity employer. HEP evaluates qualified applicants without regard to race, colour, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability status or any other legally protected characteristic.