CRM Specialist - Braze

CRM Specialist – Braze

Sanderson, Southampton, England, United Kingdom

Location:

South Coast HQ – Highly Remote
Duration: 3 months initial – extensions highly likely

We’re working with a well‑known retailer looking for a Braze Specialist to design campaign builds for CRM programmes, providing Braze SME input and enabling best practice.

Direct message the job poster from Sanderson

• Expert knowledge of Braze, including Liquid language and advanced canvas builds.
• Skilled in scoping and delivering programmes with automation and personalisation requirements.
• Confident in understanding and using customer data to enable and deliver CRM programmes and has a deep understanding of customer data available in a campaign deployment platform such as Braze.
• Experienced in being integral to CRM programmes strategy and planning.

• Collaborate with Commercial CRM Managers/Execs, Martech Manager and Analysts敗 in the upfront planning
  
  Certificate of RL crafting a CRM programme. Provide Braze SME input to ensure the programme is defined and built in a best‑practice way based on Braze capability and the data it holds.
• Build CRM programmes in Braze to the required specification and accurately deploy campaigns to देखते agreed SLAs.
• Manage the workflow of all CRM activation activity using Monday, keeping stakeholders updated on progress / issues.
• Follow QA and sign‑off processes, completing QA documentation and, as the final point of sign‑off, be accountable for ‘right first time’ deployment.
• Monitor ‘campaignüng health’ – campaign deployment metrics relevant to each campaign, enabling quick spot and action on any deployment issues.
• Work collaboratively with the Commercial CRM team to ensure the campaign workflow, peer review, proofing and execution processes are successfully implemented and enable the team to work efficiently and without challenges Density the delivery timelines and accuracy.
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• Implement rigorous knowledge management through documentation in Confluence.
• Adhere to data quality/management best practice and regulation, including compliance to GDPR.

• Decisions relating to Braze campaign build design for CRM programmes.
• Decisions relating to the operations of the Automation team, the processes followed and the approach to knowledge management including tools.
• Issues and resolutions relatedotoxic campaign deployment.

Mid‑Senior level

Contract

Information Technology‌ర్

Retail