Marketing and Customized Training Support Coordinator
Listed on 2026-03-11
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Education / Teaching
Business Administration, Education Administration -
Administrative/Clerical
Business Administration, Education Administration
The Coordinator supports the Workforce and Continuing Education unit by assisting with the planning, coordination, delivery, and administration of customized training and employer‑focused workforce development initiatives. The position ensures high‑quality customer service and contributes to the delivery of high‑quality, customized training solutions that meet employer needs.
The Coordinator also plays a key role in implementing the unit’s marketing plan for workforce programs, including contract training, open‑enrollment courses, and special classes and events. Responsibilities include, but are not limited to, maintaining and updating the website, managing information within the student information system, performing CRM‑related functions, and supporting other marketing and communication activities as needed.
Essential Functions Contract & Project Management- Collaborates with the Vice President and the Director to implement contracts with business and industry partners.
- Supports the Director in all phases of customized training, including project proposals, contract approvals, employer and instructor agreements, instructional material and equipment procurement and invoicing.
- Manages contracts and operations related to continuing education units (CEUs) working with the Executive Administrative Assistant ensuring the implementation of roster uploads.
- Maintains documentation on project progress and keeps the Director and/or Vice President informed.
- Coordinates customized training schedules with instructors and employers to ensure seamless delivery.
- Assists in recruiting and onboarding qualified, credentialed customized training instructors.
- Serves as the unit’s D2L Learning Management System expert supporting instructors in delivering high‑quality online continuing education programs and courses.
- Assist in the development and implementation of a strategic marketing and
promotion plan for the WCE unit allowing for widespread dissemination of
information regarding classes, programs and services to the public as
well as specifically identified subgroups such as inactive credit students,
Chamber businesses, etc. - Collaborates with the Dean of Regional Services and Workforce Operations to effectively utilize Slate or similar CRM to promote WCE programs and services.
- Assists in producing promotional materials such as flyers, booklets, and other print content.
- Coordinates updating the unit’s website working collaboratively with WCE staff and the Office of Communications and supports registration‑page changes/updates.
- Works collaboratively with the Communications department in promoting programs, classes, and events through social media and the website and to ensure marketing materials meet College Standards.
- Serves as backup to the Administrative Assistant for facility‑rental duties during peak periods or absences.
- Serves as backup to the Coordinator of Open Enrollment programming as needed.
- Provides second level customer service support as needed.
- Performs special projects and other duties as assigned.
- Support development, oversight of programs and services that result in enrollment, progression, retention and graduation growth for the service area.
- Bachelor’s degree in workforce development, education, business, communications, or a related field; or equivalent combination of education and experience.
- Experience in project coordination, employer relations, training, or related work.
- Strong written and verbal communication skills.
- Ability to manage multiple projects, meet deadlines, and work collaboratively with internal and external partners.
- Proficiency with Microsoft Office Suite, and comfort learning other new software systems as needed.
- Experience in workforce development, contract training, higher education, or industry training.
- Familiarity with CRM systems, scheduling tools, or project‑management software.
- Experience working with learning management systems (LMS), especially D2L.
- Knowledge of local and regional labor market needs.
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