Marketing Director

Mission Statement

The Salvation Army Mission Statement:
The Salvation Army, an international movement, is an evangelical part of the universal Christian church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.

Starting pay: $

As the Marketing Director you will oversee the development, management and implementation of marketing that will enhance and complement the image and programs of The Salvation Army Kroc Center, ensuring that the Mission of The Salvation Army is effectively carried out.

• Develop a multi-channel integrated marketing and branding plan in conjunction with the Kroc Center Executive Leadership Team
• Direct and coordinate the work of the Marketing Team
• Direct the work of the Marketing Team as it relates to vendors, printing and promotional projects for internal and external events and programs
• Direct and monitor marketing campaigns and report on the ROI related to program enrollment, membership development (fundraising) and sponsorship
• Direct public relations plan with the Marketing Team
• Direct and supervise the production of projects to meet organization objectives such as the program guide, general facility marketing materials, webize and social media content.
• Direct Digital Media Strategy to include website, social media and email
• Prepare public relations plan that include goals, target audience, target media and action steps that are timely and consistent with marketing objectives
• Establish relationship with media representative and key marketing industry organizations.
• Other tasks as assigned by leadership

The requirements listed below are representative of the minimal education, experience, skills, and/or abilities required for this position.

Education
:
Bachelor s degree or higher in marketing, graphic design, public relations, or related field.

Background Checks
:
Position requires a background check to be completed and all background check results will be reviewed.

Experience
: A minimum of four years of experience with demonstrated knowledge of multimedia strategies and minimum one year experience in direct supervision of staff.

Equivalent combinations of education and experience which, at the sole discretion of The Salvation Army, provide the knowledge, skills and abilities to perform in this role, will be considered.

Certifications
:
Must have a valid driver s license and maintain The Salvation Army Driver s qualification standard; must complete Safe From Harm and CPR training within the first 30 days of employment.

• Journalistic and editorial experience along with the ability to write, edit and update content for marketing communications collateral such as product literature, press releases, and direct mail. Attention to details and grammatical excellence

• Able to speak, write and understand English in a manner sufficient for effective communication with leadership, field personnel, and clientele

• Computer proficiency with Microsoft products and ability to learn electronic reporting systems

Marketing Team

Reasonable accommodation may be made to enable individuals to perform the essential functions of this job.

Physical Requirements Include:

• Good speaking, hearing and vision ability, and excellent manual dexterity

• Lifting, pulling, and pushing of materials up to 25 pounds

• May require bending, squatting, walking

• May require standing for extended periods

As required

Work is performed in an office environment. Will require some weekend and evening work.

All employees recognize that The Salvation Army is a church and agree that they will do nothing as an employee of The Salvation Army to undermine its religious mission.

The Salvation Army is an equal opportunity employer. Candidates who are back-to-work, US Veterans, people with disabilities, people who have been impacted by the justice system, and/or people without a college degree are encouraged to apply.

This job description should not be interpreted as all inclusive. It is intended to identify the essential functions and requirements of the position. Other job-related responsibilities and tasks may be assigned. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential job functions.