ServiceNow ITSM Sales Executive

We are seeking a Senior Manager - ITSM Sales for Crowe to lead growth of Service Now ITSM solutions. The role is market-facing and focuses on pipeline development, strategic account expansion, and pursuit execution for complex Service Now engagements. The Senior Manager collaborates with client executives, account teams, practice leadership, alliance partners, and delivery teams to position Crowe as a trusted advisor and strategic Service Now partner.

The Service Now ITSM Sales Team at Crowe helps organizations modernize IT service operations using the Service Now platform. The team works with clients to address technology challenges and improve service delivery through incident management, change management, service request automation, and IT workflow optimization. The team partners with technical architects and delivery consultants to develop tailored ITSM solutions that drive efficiency, enhance user experience, and support digital transformation across industries.

• Own ITSM sales targets, pipeline development, and revenue growth within assigned industries, accounts, or regions.
• Generate net-new pipeline through industry relationships, ecosystem partnerships, thought leadership, and proactive market engagement.
• Lead end-to-end sales cycles for complex Service Now ITSM pursuits, from opportunity identification through contract execution.
• Develop and execute account strategies to expand ITSM footprint within existing clients and penetrate new logos.
• Shape multi-year transformation roadmaps that align Service Now ITSM capabilities to client business outcomes.
• Lead large, strategic proposal responses including solution positioning, pricing strategy, value articulation, and executive presentations.
• Position Crowe competitively against other Service Now partners by highlighting industry expertise, differentiated delivery capabilities, and platform innovation.

• Build and maintain C-level and senior IT executive relationships (CIO, CTO, VP of IT, IT Operations leaders).
• Position Crowe as a trusted advisor by aligning Service Now ITSM solutions to enterprise transformation initiatives.
• Lead executive workshops, discovery sessions, and value engineering conversations.
• Articulate ROI, business case justification, and transformation value in measurable terms.
• Represent Crowe in industry events, Service Now ecosystem forums, and client round tables to strengthen market presence and generate opportunities.
• Partner with delivery and practice leaders to shape scalable, industry-aligned ITSM offerings.
• Collaborate with solution architects and delivery leaders to ensure scalable Service Now ITSM solutions align with platform best practices and Crowe delivery standards.
• Drive integration of ITSM with adjacent Service Now modules (ITOM, CSM, HRSD, Sec Ops, ITBM) where appropriate to expand client value and platform adoption.
• Collaborate with the Service Now alliance team to align co-selling motions, joint campaigns, and strategic opportunities.
• Develop strong relationships with Service Now field sales teams to identify co-sell opportunities and jointly pursue strategic accounts.

• Contribute to ITSM go-to-market strategy, messaging, and campaign development.
• Identify emerging market trends and Service Now platform innovations to refine positioning and offerings.
• Mentor Managers and Business Development professionals in sales strategy and deal execution.
• Support recruiting, talent development, and capability expansion aligned with revenue growth goals.

• Lead deal reviews, pricing approvals, and risk assessments for large ITSM engagements.
• Ensure smooth transition from sales to delivery through structured handoff and executive alignment.
• Maintain executive visibility into pipeline health, forecast accuracy, and revenue performance.
• Maintain accurate opportunity tracking, pipeline management, and revenue forecasting within CRM systems to support sales discipline and leadership reporting.

• 5+ years of experience in Service Now consulting or enterprise IT transformation.
• 10+ years of experience in business development, sales leadership, or account growth roles.
• Demonstrated success meeting or exceeding sales quotas and generating new business pipeline in enterprise or consulting environments.
• Demonstrated success leading and closing complex, multi-workstream Service Now ITSM deals.
• Experience leading large enterprise pursuits involving multiple stakeholders, delivery teams, and solution components.
• Strong understanding of Service Now ITSM modules including Incident, Problem, Change, Request, Knowledge, CMDB, and integrations.
• Experience developing executive-level proposals, statements of work, and pricing models.
• Proven ability to engage and influence C-suite stakeholders.
• Strong understanding of ITIL and service management best practices.
• Experience operating within consulting or professional services environments.
• Experience…