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Director of Sales and Marketing

Job in Shrewsbury, Worcester County, Massachusetts, 01546, USA
Listing for: SpiriTrust Lutheran
Full Time position
Listed on 2026-01-26
Job specializations:
  • Healthcare
  • Management
Job Description & How to Apply Below

Director of Sales and Marketing

Spiri Trust Lutheran® serves three counties in southcentral Pennsylvania by providing residential living, assisted living, personal care, memory support and nursing and rehabilitation services in six life plan communities. Our communities rank amongst the best, earning the award for “Best Senior Living” by U.S. News & World Report.

This is a full‑time position offering competitive pay and robust benefits.

Education
  • A B.S. or B.A. degree in a related field normally required.
Experience
  • A minimum of five (5) years' experience in senior living marketing or mature market field; direct experience working with senior clients preferred.
General Responsibilities
  • Responsible for coordinating the retirement community living sales and marketing function for residential living, personal care, skilled care; achieving goals as established in the department’s annual operating plan; coordinating work within the department, as well as with other departments; reporting pertinent information to the immediate supervisor and corporate director of senior living sales & marketing; responding to inquiries or requests for information, advancing leads and closing sales.
  • Executes the retirement community sales and marketing functions.
  • Achieves goals as established in the department’s annual marketing plan.
  • Coordinates specific work tasks with other staff within the department as well as with other departments in order to ensure the smooth and efficient flow of information.
  • Maintains knowledge of the competitive environment.
  • Manages the admission / residency process for new residents in accordance with federal, state and local regulations and Spiri Trust Lutheran procedures and standards.
  • Maintains accurate records of unit / bed available, daily census information, referral information and other necessary information as required in established timeframe.
  • Abides by the current laws and organizational standards and procedures designed and implemented to promote an environment which is free of sexual harassment and other forms of illegal discriminatory behavior in the work place.
  • Cooperates with, participates in, and supports the adherence to all Agency standards, procedures, and practices in support of risk management and overall safety and soundness and compliance with all regulatory requirements, i.e., HIPAA, OSHA, etc.
  • Abides by and supports the organization’s code of conduct by exhibiting behavior that is set forth in the code of conduct. Performs duties in accordance with the code of conduct and completes annual compliance training.

Spiri Trust Lutheran is an Equal Opportunity Employer.

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