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Media Executive - Ksla

Job in Shreveport, Caddo Parish, Louisiana, 71150, USA
Listing for: Gray Media
Full Time position
Listed on 2026-02-03
Job specializations:
  • Sales
    Business Development, Sales Representative
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Position: MEDIA EXECUTIVE - KSLA

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households.

KSLA News 12 is the aggressive, National Edward R. Murrow award-winning CBS affiliate serving the region known as the Ark La Tex . The station is the market’s leader in timely and accurate reporting of breaking news, investigative journalism, award-winning storytelling, and First Alert Weather.



Job Summary /

Description:

KSLA 12 IS looking for an experienced Media Executive to join our successful sales department. As a Media Executive, you would be responsible for generating revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships.

Duties/Responsibilities include, but are not limited to:

  • As a Media Executive, you would be responsible for generating digital revenue and broadcast revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships
  • Ultimately, this position will increase sales and nurture client relationships at a high standard
  • Cultivating, developing, and maintaining relationships with key decision-makers at both the agency and client level
  • Answering leads in the form of incoming phone calls and emails
  • Utilizing marketing and sales collateral, visual presentations, research reports, and sales support data to ensure prospective clients understand our range of capabilities
  • Managing all aspects of the sales communication and negotiation process and keeping management aware of status by providing accurate forecasts
  • Managing prospects in CRM
  • Meeting and exceeding sales expectations monthly, quarterly, and annually

Qualifications/Requirements:

  • At least 2 years of digital sales experience
  • Strategic, consultative selling experience with proven ability to navigate large and complex deals
  • Proven experience in creating presentations
  • The ability to work across departments in order to meet the targets of the digital department
  • Expert negotiation skills with the experience in high-level sales deals
  • Excellent organizational and project management skills with the ability to multi-task, prioritize, and manage time effectively while also ensuring the accuracy of work through attention to detail
  • Strong communication skills (verbal and written) with the aptitude to communicate effectively in both individual and group settings
  • Must be results-driven and take appropriate steps to achieve goals while taking ownership of situations as needed
  • Proven ability to deliver timely, accurate work products and demonstrate good follow-up and follow-through
  • Proven ability to build supportive and constructive relationships within and outside of the organization

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

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