SEO Expert

Job Overview

We are looking for a results-driven SEO Expert to improve our online visibility, organic traffic, and search rankings. The ideal candidate understands both technical SEO and content optimization
, stays updated with Google algorithm changes, and can translate data into actionable strategies.

• Develop and implement on-page, off-page, and technical SEO strategies
• Perform keyword research aligned with business goals and user intent
• Optimize website structure, metadata, headings (H1–H6), URLs, and internal linking>
• Conduct SEO audits and fix issues related to performance, indexing, and crawlability
• Improve Core Web Vitals and website speed
• Collaborate with content writers to ensure SEO-friendly content
• Build and manage backlink strategies (white-hat only)
• Optimize local SEO (Google Business Profile, local citations, reviews)
• Track rankings, traffic, and conversions using analytics tools
• Prepare monthly SEO performance reports with insights and recommendations
• Stay up to date with Google updates, SEO trends, and best practices

• Proven experience as an SEO Specialist / SEO Expert
• Strong understanding of search engine algorithms
• Hands-on experience with:
• Google Search Console
• Google Analytics (GA4)
• Keyword research tools (Ahrefs, SEMrush, Ubersuggest, etc.)
• Knowledge of technical SEO (site structure, schema, redirects, canonical tags)
• Familiarity with CMS platforms (Word Press preferred)
• Understanding of local SEO and GEO-targeted searches
• Basic knowledge of HTML, CSS, and page speed optimization is a plus
• Strong analytical and problem-solving skills
• Ability to work independently and meet deadlines

• Experience in healthcare, physiotherapy, or medical SEO (preferred)
• Experience with content strategy & EEAT principles
• Familiarity with AI-assisted SEO tools
• Arabic language knowledge is a plus