Event Enablement Marketing Manager - Contractor

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

We are seeking an experienced and dynamic individual to join our team in the role of Event Enablement Marketing Manager. This role focuses on engaging and enabling the sales team and larger internal audience to leverage the Strategic Events portfolio to engage customers, introduce innovative solutions, and drive business forward. The role supports internal marketing campaigns for events and crafts cross-functional communications plans aligned with demand generation, field marketing, sales programs, global enablement, and executive communications.

It also delivers enablement analytics and reporting and contributes to the communication strategy for our proprietary event portfolio.

• Develop comprehensive comms and internal marketing plans for Strategic Events.
• Align plans with the broader event marketing campaign to ensure consistency and effectiveness.
• Support development of video content to showcase event impact, including sizzle videos, seller testimonials, and weekly internal podcast series for Dream force.
• Support push notification strategy, from segmentation to copywriting and aligning with key stakeholders for approvals.
• Drive channel strategy, pursuing new avenues to amplify messaging and effectively reach the target audience (primarily the Sales organization).
• Create and maintain a communication tracking tool, coordinating calendars with cross-functional partners and ensuring timely deployment of communications.
• Ensure seamless collaboration and communication across teams to deliver cohesive, timely messaging.
• Lead cross-functional work streams by event to ensure appropriate amplification of messaging across the organization.
• Support the wider Enablement team in creating and maintaining enablement tools and resources (presentations, call scripts, email templates, FAQs, codes, etc.).
• Write compelling copy for various mediums, including Slack posts, emails, resources, executive scripts, and call scripts.
• Support ideation of new content ideas to creatively engage the target audience.
• Act as liaison to the Creative team; drive the briefing process and ensure delivery of creative assets.
• Support analytics and reporting strategy for enablement communications.
• Provide insights and recommendations for continuous improvement based on performance data.
• Learn seller reporting tools, goals, and language to ensure an effective enablement campaign, ultimately helping sellers drive business with events.

• 5+ years of experience in events, marketing, or campaigns with a focus on communication strategy development and execution.
• Excellent storytelling, written and verbal communication skills.
• Strong project management skills, with the ability to coordinate across diverse teams, deliver results, and prioritize.
• Strong copywriting, slide-building, and presentation skills, with the ability to present to a variety of stakeholders across all levels.
• Familiarity with video marketing, from content capture to development.
• Analytical mindset with the ability to derive insights from data.
• Familiarity with enablement tools and resources.
• Ability to thrive in a fast-paced, dynamic environment.

• Previous experience in B2B or technology-driven companies is advantageous.
• Experience with Google Analytics and/or Slack Analytics is a plus.

If you are a strategic thinker with a passion for crafting impactful communications and driving enablement success, we invite you to apply for this opportunity to support our Event Enablement Marketing efforts.

Unleash Your Potential. When you join Salesforce, you ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Apply today to not only shape the future but to redefine what s possible—for yourself, for AI, and the world.