Marketing Manager - Johnson Barrow
Listed on 2026-01-12
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Marketing / Advertising / PR
Marketing Communications, Digital Marketing, Branding Specialist / Ambassador
Johnson Barrow is a leading HVAC manufacturers’ representative in the Pacific Northwest, dedicated to helping people succeed by delivering unbiased consultative services and premium quality mechanical equipment. For over 60 years, we have partnered with engineers, contractors, and building owners to design and implement high-performance building systems that balance energy efficiency, operational reliability, and occupant comfort. Our culture is entrepreneurial at its core — we empower our people to think like business owners, act with urgency, and build lasting relationships.
Guided by our values, we stand by every project from concept through completion, advocating for our customers every step of the way.
The Marketing Manager serves as the creative and strategic driver of Johnson Barrow’s brand voice and marketing initiatives. This position blends brand leadership with hands‑on execution across digital, event, and communications channels. The role will shape how we present ourselves to customers, employees, and the broader market — ensuring that every message and visual touchpoint reflects our mission, values, and commitment to helping people succeed.
Key Responsibilities- Develop and execute Johnson Barrow’s marketing and communications strategy to strengthen brand presence and support business growth.
- Own the planning, content creation, and execution of marketing campaigns that highlight Johnson Barrow’s people, projects, and partnerships.
- Manage Johnson Barrow’s digital and social media channels, website content, and SEO partners to strengthen engagement and reach. Plan and execute campaigns that highlight key projects, partners, and product innovations.
- Lead the planning and promotion of client events, trade shows, and sponsorship activations from manufacturer demos and product launches to large-scale networking experiences.
- Partner with leadership to craft internal messaging, email campaigns, and engagement materials supporting culture, recruitment, and company-wide initiatives.
- Ensure consistency of visual and written identity across all internal and external materials.
- Collaborate with leadership to align messaging with business development, culture, and talent acquisition goals.
- Work collaboratively across the broader organization to ensure cohesive messaging, consistent branding, and unified execution of major campaigns.
- Manage marketing budgets, vendor relationships, and production schedules to ensure projects are delivered on time and within scope.
- Measure and report on campaign performance and brand metrics, providing actionable insights and recommendations.
- Foster collaboration and knowledge-sharing across departments to ensure unified storytelling and brand consistency.
- Bachelor’s degree in Marketing, Communications, or a related field.
- 6+ years of experience in marketing or communications, ideally in the B2B, construction, or HVAC industry.
- Proven ability to manage multiple concurrent projects across digital, event, and internal channels.
- Strong understanding of brand strategy, content creation, and cross‑functional collaboration.
- Exceptional writing, presentation, and project management skills.
- Proficiency in digital marketing tools such as Linked In, Meta, Canva, Adobe Creative Suite, and M365 Copilot.
- Ability to balance strategic leadership with hands‑on creative execution.
- Experience creating marketing materials for engineers, contractors, and building owners.
- Familiarity with HVAC systems, building technologies, or commercial construction industries.
- Primarily office‑ and field‑based, with frequent customer visits and meetings.
- Standard business hours, Monday–Friday, with flexibility required to support client schedules.
- Regular regional travel; occasional overnight or national travel depending on assigned projects.
- Ability to sit and stand for extended periods.
- Ability to lift up to 20 pounds occasionally (office supplies, packages, or event materials).
- Ability to move between departments to support office tasks and coordination.
This is a full‑time, exempt position with competitive compensation based on…
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