Senior Paralegal, Marketing & Advertising

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.

To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.

We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.

Our Corporate Functions are made up of teams that support Expedia Group, including Employee Communications, Finance, Legal, People Team, Inclusion and Diversity, and Global Social Impact and Sustainability.

We are seeking an experienced Senior Paralegal to join our Marketing & Advertising legal team. In this role you will advise and support marketing, public relations, social media and loyalty teams on review and approval of marketing materials and campaigns across channels, help ensure claims substantiation, manage influencer and loyalty program matters, maintain the team’s internal compliance tools and train client teams.

The ideal candidate combines strong legal/compliance knowledge of marketing and advertising law with excellent cross functional collaboration skills.

• Review and advise on advertising and marketing collateral (digital, print, web, email, video, paid media, etc.), ensuring consistency with legal and regulatory requirements.
• Support global loyalty and rewards programs: draft and maintain loyalty program terms and conditions, review member communications and program design, coordinate with internal and outside counsel in other jurisdictions for new initiatives.
• Provide legal guidance to public relations and social media teams on press releases and social posts.
• Support influencer and creator programs, associated contracts and campaign materials.
• Contribute to the maintenance of the marketing claims bank, internal guidelines, checklists and other legal artifacts to support efficient and consistent review processes.
• Prepare and deliver periodic and ad hoc compliance training for marketing, PR, social and other client teams.
• Develop and maintain collaborative relationships with legal colleagues.
• Manage multiple matters and deadlines, elevate risks appropriately, and contribute to process improvement initiatives to increase team efficiency and consistency

• Paralegal certificate, associate/bachelor’s degree plus paralegal certification, or equivalent legal work experience.
• 10+ years’ paralegal or in‑house legal experience supporting advertising, marketing, consumer protection or related areas; experience in a law firm’s advertising/consumer practice or in‑house at a consumer brand is a strong plus.
• Demonstrable knowledge of U.S. advertising and marketing law, FTC rules, and general consumer protection principles; familiarity with international advertising rules a plus.
• Experience with loyalty/rewards programs, terms and conditions drafting, and cross‑jurisdictional coordination.
• Excellent verbal and written communication skills; able to explain legal concepts clearly to non‑lawyers.
• Ability to manage competing priorities and fast turnaround requests.
• Sound judgment; ability to identify, assess and mitigate legal and compliance risk.

• Experience working with outside counsel on cross‑border marketing matters.
• Familiarity with claims substantiation methodologies.
• Experience providing training and developing compliance materials for non‑legal audiences.

• Collaborative stakeholder management
• Practical, commercial legal advice
• Risk assessment and escalation
• Initiative and self‑direction

The total cash range for this position in Seattle is $91,000.00…