VP Product Management, DSP Strategy

Why work at Pacvue?

Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. We help some of the world’s largest brands grow their business on Amazon, Walmart, Instacart, and other marketplaces and work with sellers and agencies of all sizes to help them compete in the constantly changing world of online retail. Our mission is to empower teams to win in the future of eCommerce, and we do it by building first-to-market technology, solving complex problems with our customers, and bringing expertise, collaboration, and innovation to our work every single day.

• Be on the cutting edge - Pacvue is transforming the way brands and sellers win online. Our product uses machine learning, artificial intelligence, and data to make intelligent decisions and recommendations.
• Have fun – we have an energetic and passionate team with a joint mission to win and help our brands and sellers succeed.
• Learn – from the best! Our team is full of talented people who want to help you learn, grow – providing you with mentorship, the industry’s best practices and thought leadership.
• Grow fast – the eCommerce industry has grown fast in the past 2-3 years. Pacvue has grown even faster than most high-tech companies in the market.

The Vice President of Product Management, DSP Strategy & Growth is responsible for defining new product strategy, monetization, and go-to-market execution for our DSP product. This role focuses on cultivating existing partnerships and identifying broader partner opportunities for revenue expansion, while leading overall product strategy and execution. This is a global role reporting to our CPO.

This role is a blend of strategic architect and business leader, partnering across Product, Marketing, Sales, Enablement, and Finance to ensure the product is positioned to deliver measurable value to customers and the business. It involves a high level of external engagement, including customer and partner education, as well as leading industry and customer-facing events that generate excitement and adoption.

The ideal candidate thrives in a high-visibility, enterprise-level role that combines product innovation with financial acumen and market execution—well-suited for a product leader who thinks like a General Manager (GM) and operates at the intersection of strategy, growth, and operational excellence.

• Stay ahead of market dynamics, emerging technologies, and competitive trends.
• Ensure customer insights and market data directly inform roadmap and go-to-market priorities.
• Champion the voice of the customer across Product and GTM functions.
• Lead industry thought leadership through case studies, industry events, and customer meetings; engage in industry-related public speaking.
• Establish and execute partner strategy to attract new customers and deepen engagement with existing customers and partners.

• Shape and own the commercialization strategy for this new product launch and category creation, from concept through market success.
• Partner with Product, Engineering, and Marketing to translate strategy into scalable, profitable offerings.
• Establish clear plans for product-market fit, pricing, packaging, lifecycle management, and execution.
• Leverage deep product expertise to lead product strategy for growth, monetization, and portfolio expansion opportunities.
• Partner with Finance to model business cases, profitability, and ROI for the product.

• Oversee new product introductions, ensuring alignment across Product, Marketing, Sales, Enablement, and Customer Success.
• Build and own a DSP product commercialization playbook to ensure consistent narrative, positioning, and market introduction.
• Drive alignment between Product Management, Product Marketing, and GTM teams to optimize adoption, retention, and cross-sell opportunities.
• Lead revenue-focused product initiatives, including pricing experiments and usage-based monetization.

• Build and mentor a high-performing team of commercial- and growth-focused product leaders.
• Foster a culture of ownership, accountability, and…