Content Strategist
Listed on 2026-01-22
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Creative Arts/Media
Digital Marketing, Content Writer / Copywriter
Office
Location:
The ideal candidate can be located anywhere in the West Region of the United States.
(Los Angeles, CA | Irvine, CA | San Francisco, CA | Seattle, WA | Denver, CO | Chandler, AZ)
How Your Role Will Shape Our SuccessThe Content Strategist is responsible for developing and shaping story-driven content that supports the company’s service lines, annual marketing campaigns, and business goals. This role evaluates industry trends, technical expertise, and market needs to identify compelling stories and translate them into coordinated content across multiple channels. Working closely with technical teams, marketing, and creative leadership, the Content Strategist ensures that complex ideas are communicated with clarity, relevance, and consistency.
WhatSets Us Apart? Walker is 100% employee-owned!
Join us and become part of a company where you have a direct stake in our success.
True Ownership ProgramAt Walker, our equity-based model allows shareholders to directly benefit from the firm’s success, rather than a traditional ESOP that focuses only on stock appreciation. It’s a unique chance to grow with a company that values its people.
What You’ll Do Editorial Strategy & Story Development- Research the company’s service lines, industries, and market landscape to identify timely, relevant story opportunities.
- Develop campaign-level story frameworks aligned with annual priorities (e.g., Forensics, Vertical Transportation, Historic Restoration, etc.).
- Define clear narratives, key messages, and story angles that resonate with target audiences.
- Ensure content supports broader marketing, business development, and brand objectives.
- Translate core stories into content plans spanning blogs, social media, email, video, webinars, presentations, and other formats.
- Collaborate with designers, videographers, and subject matter experts to execute content consistently across channels.
- Maintain content calendars and ensure timely delivery of written assets tied to campaigns and initiatives.
- Adapt stories for different audiences while maintaining narrative integrity and tone.
- Partner with engineering and consulting teams to gather insights, project examples, and technical context.
- Ask the right questions to uncover meaningful details, lessons learned, and real‑world impact that benefits our clients.
- Translate technical concepts into clear, engaging content without sacrificing accuracy or credibility.
- Support proposal and business development efforts by contributing strong narrative components when needed.
- Write and edit original content with a strong emphasis on clarity, structure, and relevance.
- Review and refine content for accuracy, consistency, and alignment with brand voice and messaging standards.
- Ensure all content reflects a thoughtful, informed perspective on the company’s expertise and services.
- Assist in writing.
- Track content performance and engagement to understand what resonates with target audiences.
- Use insights to refine story approaches, formats, and distribution strategies over time.
- Stay informed on industry trends, competitor positioning, and emerging topics to inform future content.
- Proactively manage content review with subject matter experts, respecting limited availability and time constraints.
- Provide clear, concise review packages that reference source material, project examples, and technical inputs.
- Flag assumptions, interpretations, and open questions to enable fast, confident expert feedback.
- Incorporate revisions accurately while preserving narrative clarity and technical integrity.
- Provide writing and editing support for reports, proposals, articles, and internal communications as bandwidth allows.
- Refine language for clarity, structure, and consistency while preserving technical accuracy and author voice.
- Partner with teams to strengthen narrative flow and messaging without slowing delivery.
- Bachelor’s degree in Journalism, Communications, Marketing, or a related field.
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