Business Development Associate Director

Position Summary

The Business Development Associate Director will collaborate with Atlas Ambulatory Surgery Center operations and engage all current physician medical staff at Atlas facilities within a defined market to drive internal organic growth. The Business Development Associate Director will build relationships with our in‑market operations leaders, key support center internal partners, and our Joint Venture partner to create an aligned winning culture, driving organic revenue growth and leading to sustainable market share gains across an assigned market.

• Collaborates with multiple stakeholders, including internal operations and clinical staff, corporate development team, physicians and their respective staff, payer representatives, and all health system employees to articulate the Atlas vision and create value.
• Independently Synthesizes and executes upon an in‑market growth strategy to identify, segment, source, attract, and convert new leads into case volumes.
• Evaluates the current customer base and develops physician alignment and referral networking plans to reach more leads for operational Ambulatory Surgery Centers (ASCs) in partnership with Ambulatory Chief Executive Officers and physician owners.
• Creates and executes plans to earn more cases or different kinds of cases from existing medical staff. Evaluates the current customer base and develops strategic growth plans for operational Ambulatory Surgery Centers (ASCs) in partnership with Ambulatory Surgery Center Chief Executive Officers and physician owners, through analyzing physician practices and building economic models for decision‑making on profitability.
• Develops a physician recruiting strategy in partnership with the market Development lead and Operations lead to accelerate new project development. Identifies in the market acquisitions and De Novo opportunities.
• Creates and self‑manages a detailed dashboard charting a growth pipeline to achieve revenue goals.
• Engages in the entire sales process daily, from lead generation and prospecting through objection handling, closing, and customer success.
• Acts as liaison between Health System Medical Group and Health System Payor Network and aligned Ambulatory Surgery Center (ASC) specialists.
• Networks with medical device, imaging, diagnostic, and all other healthcare sales representatives to identify new leads and growth opportunities.
• Records data, sales calls, and activity in Customer Relationship Management (CRM) application.
• Delivers customized improvement plans based on physician needs for continuous process improvement at the ASC.
• Other duties as assigned.

NOTE:

The essential functions are intended to describe the general content of and requirements of this position and are not intended to be an exhaustive statement of duties. Specific tasks or responsibilities will be documented as outlined by the incumbent's immediate manager.

• Bachelor’s Degree in Business, Communications, Health and Science, or a related field.
• Demonstrated Track record of success in a direct sales role, preferably in the healthcare industry.
• Knowledge of Service Lines/Specialties with relationships usually formed over 3–5 years of prior experience in a similar role.
• Experience with Microsoft Office suite applications (Excel, PowerPoint, Word, Outlook).

• MBA/master’s degree in Business, Communication, Health and Science, or related field.
• 5+ Years leading health‑related sales territory/market.
• 3+ Years of surgical (OR) sales experience.

• Requires extensive driving with periodic standing and walking.
• May be required to lift up to 20 pounds.
• Requires a reliable vehicle (reimbursement plan included).
• Requires significant use of personal computer, phone and general office equipment.
• Needs ability to communicate effectively through reading, writing, and speaking in person or on telephone.
• Requires travel to all facilities located with a “market” which may include multiple states or regions.

None

Reports to Associate Vice President – Business Development