Digital Marketing Campaign Specialist - DOE

Digital Marketing Campaign Specialist

Base salary 80K DOE plus bonus at Trajan Wealth LLC.

With over $2.5B in AUM and AUA, Trajan® Wealth is one of the fastest-growing RIA firms in the country, and one of the few firms with a full-service law firm in house – Trajan Estate.

Are you a highly data‑minded digital marketer with a passion for lead generation and a proven track record managing large‑scale Google Ads and Meta campaigns? Do you thrive in a fast‑paced environment where your work directly contributes to quality lead generation and measurable growth?

We are seeking a driven and analytical Digital Marketing Campaign Specialist to execute and optimize paid media strategies across multiple regions and campaign types. This is a unique opportunity to work with an exceptional brand and accelerate your career in a mentorship‑heavy environment, growing your skills in advanced lead generation under the guidance of an experienced lead strategist.

• Campaign Execution & Management:
  Take ownership of the day‑to‑day execution, monitoring, and management of Google Ads and Meta Paid Ads.
• Optimization & Monitoring:
  Conduct daily performance monitoring and implement tactical optimizations to improve campaign efficiency, quality, and scale across multiple geographic regions.
• Setup & Testing:
  Be responsible for the end‑to‑end setup of new campaigns and ad groups. Design and execute rigorous A/B testing (ad copy, landing pages, bidding strategies) to continuously improve KPIs.
• Reporting & Analysis:
  Generate regular detailed performance reports focusing on key lead generation metrics (CPL, Conversion Rate, ROI). Translate data insights into actionable recommendations for the Digital Marketing Strategist and Creative Director.
• Strategic
  
  Collaboration:
  
  Work closely with the Digital Marketing Strategist to execute strategy, contribute to media plans, and ensure paid media initiatives align with overarching business goals.
• Effectively leveratge AI:
  Increase productivity with strategic utilization of LLMs.
• Platform Maintenance:
  Maintain and optimize supporting digital assets, including Google Business Profile (GBP) and review management.
• Tracking Proficiency:
  Ensure accurate tracking and data integrity across all campaigns, leveraging expertise in Google Tag Manager (GTM).

• 3+ years of hands‑on experience managing high‑budget digital marketing campaigns with a strong emphasis on lead generation.
• Deep, proven expertise in all facets of Google Ads and Meta campaign management including You Tube (setup, bidding strategies, keyword research, ad creation, budget pacing, and optimization). Google Ads certifications.
• Highly analytical with the ability to interpret complex performance data, identify trends, and make data‑driven decisions quickly and autonomously.
• Excellent communication skills and a team‑player attitude, ready to execute strategy and contribute constructively to a dynamic marketing team.

• Familiarity with managing and optimizing Google Business Profile (GBP).
• Experience with Google Tag Manager (GTM) setup and troubleshooting.
• Prior experience managing campaigns across multiple distinct geographical regions.
• Experience with regulatory compliance a plus.
• Bachelor's degree in marketing, business, or a related field.
• Experience in digital media‑related roles within the financial services industry.
• Familiarity with Creatio, Salesforce, Hubspot, or similar CRM platforms.
• Proficiency in project management tools and processes.

• Onsite 5 days a week at our corporate office in Scottsdale, AZ.
• Competitive compensation package, depending on experience.
• Monthly bonus.
• 401(k) with matching component up to 13%.
• United Healthcare PPO Medical coverage paid by Company.
• Delta Dental PPO, United Healthcare Vision, Short Term, Long Term, Life Insurance and many more voluntary options available.
• Generous holidays and PTO.

• Mentorship & Growth:
  Extensive structured mentorship from an experienced lead strategist focused on accelerating your skills in high‑level digital strategy and advanced lead generation techniques.
• Impact:
  Manage significant ad spend for an exceptional brand in a challenging industry, seeing the direct impact of your optimizations by increasing ROI and creating quality leads for your team.
• Exciting Scope:
  Work on diverse campaign types and tackle the complexity of multi‑regional marketing, offering continuous learning opportunities.
• Culture:
  Collaborative, supportive, and data‑centric marketing team.

If you are ready to take your Google Ads and lead generation skills to the next level and manage campaigns at a major scale, we encourage you to apply!

Mid‑Senior level

Full‑time

Marketing and Sales

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