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Head of Advertising Measurement and Planning GTM, Sales GTM; SGTM

Job in Santa Monica, Los Angeles County, California, 90403, USA
Listing for: Amazon
Full Time position
Listed on 2026-03-11
Job specializations:
  • IT/Tech
    Data Analyst
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below
Position: Head of Advertising Measurement and Planning GTM, Sales GTM (SGTM)

Description

Amazon Advertising is dedicated to driving measurable outcomes for advertisers, agencies, and entrepreneurs. Our ad solutions—including sponsored, display, video, and custom ads—leverage Amazon’s innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. If you’re interested in joining a rapidly growing team working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.

The Sales GTM organization are the voice of the customer and the field back to the Ads Product orgs, as well as the business owners for delivering on customer outcomes through the adoption of product solutions. This is a globally focused team that is responsible for owning interactions with each Product org, producing a stack‑ranked set of Global Sales priorities, and influencing requirements, roadmap decisions and trade‑offs.

They also develop and implement global GTM strategies and sales plays, both for existing capabilities and new ones (e.g. betas, launches) in order to drive adoption and advertiser maturity.

This Head Of Measurement Leads a Team Responsible For
  • Articulating the voice of the customer and Sales back to the global Ads Product organization, to define product development priorities that help to set global and regional direction for Ad Sales go‑to‑market.
  • Collaborating regularly with Product and regional sales teams in order to influence roadmap decisions. Codify final roadmaps via adjusted WW playbooks that enable regional and local scaled delivery.
  • Modifying and implementing WW GTM strategies and sales plays for their covered region/category, both for existing capabilities and new ones (e.g. betas, launches).
  • Publishing Sales’ prioritized set of product priorities on an annual basis to be reviewed quarterly to evaluate trade‑offs and escalations.
Basic Qualifications
  • 10+ years of building and leading large teams and working in matrixed operating structures.
  • Knowledge of distribution networks and channel P&Ls.
  • Bachelor's degree or equivalent.
  • Experience working and communicating with multiple stakeholders, C-level executives and cross functional teams.
  • Experience in strategic thinking about business, enterprise software products, and new technology platforms and architectures.
  • Experience negotiating VP-level contracts with channel partners and agencies.

    Experience collaborating with cross‑functional teams including Marketing, Product Management, Customer Service, Operations, Legal, Finance, and Senior Leadership.
Preferred Qualifications
  • 5+ years of managing and developing high‑performance teams.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers.

If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit (Use the "Apply for this Job" box below). for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.

Learn more about our benefits at .

USA, NY, New York -  -  USD annually.

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