Territory Manager - Santa Cruz CA

Join to apply for the Territory Manager - Santa Cruz CA role at Reynolds American Inc. The company is a global multi-category business focused on building a smokeless world.

We are looking for a self‑starter who thrives on taking initiative and driving results. The Territory Manager will grow brands by building strong, lasting relationships with key clients and stakeholders.

• Achieve commercial sales and growth objectives within the territory, supporting division, region, and company goals.
• Develop a local strategy and business plan to meet territory objectives, including identifying, analyzing, prioritizing, and targeting retail outlets for product sales opportunities.
• Strategize product and POS material placements to optimize sales and market visibility.
• Maintain customer/consumer engagement certification and demonstrate mastery within territory.
• Build client willingness and capability to collaborate on key business fundamentals to accelerate industry transformation and increase market share.
• Develop and maintain business relationships with local chains and distributors through correspondence, visits, and presentations.
• Sell/execute the 5
  
  Ps of presence, pricing, promotion, product, and personal selling to customers.
• Analyze territory to identify and negotiate contracts with new retail customers.
• Collaborate with division manager on territory‑specific planning, product initiatives, and market share improvement.

• Excellent communication with retail customers and adult nicotine consumers in person.
• Effective influencing, sales, negotiation, and marketing skills.
• Strong verbal and written communication.
• Excellent analytical and project management skills.
• Good business judgment.
• Leadership, self‑motivation, and initiative.
• High persistence, resilience, and results orientation.
• Conflict management and problem‑solving for mutually beneficial results.
• Strategic and financial acumen for business growth.
• Valid U.S. driver’s license and safe driving records.
• Ability to travel frequently (up to 200 miles per day).
• Physical ability to lift up to 30 lbs., climb heights of 9‑12 ft., access confined spaces, inspect merchandise, and stoop/kneel/crouch frequently.
• Bachelor’s degree or comparable work experience preferred.

• Proven ability to work independently and collaboratively with stakeholders.
• Committed to continuous professional growth.
• Proficient in MS Office.

• Previous marketing‑focused role, preferably in sales or field market.
• Successful sales representative/territory manager role experience.
• Geographic mobility across the U.S. for career advancement.

Reynolds American is a global employer recognized as a Great Place to Work and a leader in sustainability. We value diversity, inclusion, and collaboration and offer a dynamic work environment that encourages career growth.

• Annual Salary: $68,700
• Bonus Target: 20%
• Geographical Wage Differential (GWD):
  Up to 20% (subject to tax and adjustment).

• 401(k) plan with 100% match up to 6% and additional 3% company contribution.
• Comprehensive health, dental, vision, prescription drug coverage.
• Health Savings Account contribution for high deductible plans.
• Flexible spending accounts for health and dependent care.
• Employee assistance program with counseling.
• Company‑paid life & accidental death insurance.
• Voluntary group insurances (life, AD&D, critical illness, etc.).
• Tuition reimbursement and student loan support.
• Dependent scholarship programs.
• On‑site health centers and fitness centers.
• Employee charitable giving matching.
• Health‑care concierge service.
• Volunteer service opportunities.
• Extensive training opportunities.
• Paid leave (sick, vacation, holidays, parental, jury duty, etc.).

Reynolds American Inc. and its affiliated companies are an Equal Opportunity Employer.

Please contact  for reasonable accommodation.