Consumer Marketing Specialist

Overview

Description
The Consumer Marketing Specialist is a core member of the US Consumer Marketing team, supporting the execution of marketing programs designed to drive consumer awareness, interest, and conversion for the Invisalign brand. This position offers an exciting opportunity to build your career in consumer marketing within a fast-paced, innovative, and collaborative environment.

• Support organic and paid social media execution, including content briefing, review, publishing, and reporting
• Partner with internal creative teams to help develop on-brand social content
• Assist with creator and influencer programs, including briefing support, content tracking, and deliverable coordination
• Support PR and earned media initiatives by helping coordinate assets, track placements, and support reporting
• Collaborate with consumer marketing team members on integrated campaigns across paid, owned, and earned media
• Assist with agency coordination and provide feedback to support campaign execution
• Support strategic partnerships with social platforms and media partners
• Help monitor performance, consumer trends, and competitive activity
• Support brand consistency by applying brand guidelines across all marketing efforts
• Assist with events, activations, and consumer-facing moments as needed

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience
• 2+ years of relevant experience, internships welcome
• Strong interest in consumer marketing, social media, creators, and culture
• Understanding of paid, owned, and earned media fundamentals
• Strong communication, organization, and attention to detail
• Ability to manage multiple projects in a collaborative environment
• Hands-on experience across social, creator marketing, and earned media
• Exposure to integrated campaigns for a leading consumer brand
• Strong foundation for growth in consumer marketing and brand management

If provided, base salary or wage rate ranges are the range in which Align reasonably expects to set a candidate’s pay for the posted position. Actual placement depends on the individual skills and experience level of a candidate plus the total compensation and equity across team members. For other locations outside of the primary location, the base salary range will be adjusted geographically.

For Field Sales roles, the salary listed is the base pay only and does not include the applicable incentive compensation plan. A cost of living adjustment may be added to base pay for higher cost areas in the U.S.

Our internship hourly rates are a standard pay determined based on the position and your location, year in school, degree, and experience.

General description of benefits offered to full-time employees in this position.

• Family Benefits: medical (with HSA option for some plans), dental, and vision; additional benefits including discounts on Invisalign and Vivera after 90 days of employment; back-up child/elder care; family forming benefits; lactation support services; employee assistance program; health services.
• Employee benefits:
  
  disability insurance; life insurance; flexible spending accounts; 401(k) with company match; employee stock purchase plan; paid vacation, sick time, holidays; parental leave; jury duty pay; optional insurance plans.

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Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.