Consumer Marketing Specialist

Consumer Marketing Specialist

Department: Marketing

Employment Type: Full Time

Location: US-California-San Jose

Compensation: $80,600 - $110,800 / year

The Consumer Marketing Specialist is a core member of the US Consumer Marketing team, supporting the execution of marketing programs designed to drive consumer awareness, interest, and conversion for the Invisalign brand. This position offers an exciting opportunity to build your career in consumer marketing within a fast-paced, innovative, and collaborative environment.

• Support organic and paid social media execution, including content briefing, review, publishing, and reporting
• Partner with internal creative teams to help develop on-brand social content
• Assist with creator and influencer programs, including briefing support, content tracking, and deliverable coordination
• Support PR and earned media initiatives by helping coordinate assets, track placements, and support reporting
• Collaborate with consumer marketing team members on integrated campaigns across paid, owned, and earned media
• Assist with agency coordination and provide feedback to support campaign execution
• Support strategic partnerships with social platforms and media partners
• Help monitor performance, consumer trends, and competitive activity
• Support brand consistency by applying brand guidelines across all marketing efforts
• Assist with events, activations, and consumer-facing moments as needed

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience
• 2+ years of relevant experience, internships welcome
• Strong interest in consumer marketing, social media, creators, and culture
• Understanding of paid, owned, and earned media fundamentals
• Strong communication, organization, and attention to detail
• Ability to manage multiple projects in a collaborative environment
• Hands-on experience across social, creator marketing, and earned media
• Exposure to integrated campaigns for a leading consumer brand
• Strong foundation for growth in consumer marketing and brand management

If provided, base salary or wage rate ranges are the range in which Align reasonably expects to set a candidate’s pay for the posted position. Actual placement depends on the individual skills and experience level of a candidate plus the total compensation and equity across team members. For other locations outside of the primary location, the base salary range will be adjusted geographically.

For Field Sales roles, the salary listed is the base pay only and does not include the applicable incentive compensation plan. A cost of living adjustment may be added to base pay for higher cost areas in the U.S.

Our internship hourly rates are a standard pay determined based on the position and your location, year in school, degree, and experience.

General Description of All Benefits

We are pleased to provide a general description of the benefits Align offers to full-time employees in this position.

Family Benefits
. Align offers employees and their eligible dependents medical (with a Health Savings Account option for some plan offerings), dental, and vision in accordance with those plans. Align also offers to employees:

• Discounts on Invisalign and Vivera to employees and their eligible dependents after 90 days of employment
• Back-up Child/Elder Care and access to a caregiving concierge
• Family Forming Benefits – Available to Employees, and their spouse or domestic partner, covered under one of Align’s health plans
• Breast Milk Delivery and Lactation Support Services
• Employee Assistance Program
• Hinge Health Virtual Physical Therapy – Available to all employees and eligible dependents (age 18+) enrolled in an Align medical Plan

Employee benefits. Align offers its employees:

• Short-term and long-term disability insurance in accordance with those plans.
• Basic Life Insurance and Accidental Death and Dismemberment. Voluntary Supplemental Life Insurance for Employee, Spouse/Domestic Partner, and Child(ren) are available for purchase in accordance with those plans.
• Flexible Spending Accounts– Employees may be eligible to participate in a health care account (including…