Marketing Manager, Research Solutions

Overview

Position
:
Marketing Manager, Research Solutions - Remote

Location
:
San Jose, CA

Duration
: 12 Months

Total Hours/week
: 40.00

1st Shift

Client
:
Medical Devices Company

Job Category
:
Marketing

Level Of Experience
:
Mid-Level or Senior Level

Employment Type
:
Contract on W2 (Need US Citizens Or GC Holders Only)

• This temporary position with client will support downstream marketing activities and the ongoing development and execution of integrated global marketing campaigns and collaterals that drive flow cytometry research instruments, reagents and software solutions to generate demand and brand preference.
• These omnichannel campaigns comprise the creation of tactics to support the business objectives (web, social, email, print, trade shows, webinars, whitepapers, etc.).
• Strong focus on messaging and content development, and providing the regions with tactical elements ready for deployment.
• The successful candidate must have a track record of tactical execution; someone who can help craft and manage global marketing programs and tactical communication plans on tight deadlines and with limited resources.
• The successful candidate will also need to partner with other functions including global and regional product managers, global marketing communications, tradeshow/event staff, digital marketing, e-commerce, web, and inside sales teams, to create and maintain the integrity of the communications process, and be a team player who can meet the overall goals set by the company, marketing and sales.

• Bachelor’s degree in Biology, Communications, Marketing or a relevant field, MBA preferred. Experience in flow cytometry or single-cell multiomics preferred but not a must.
• Minimum of 5 years of marketing experience in the life sciences industry.
• Candidate should have a working knowledge in brand marketing, market/customer segmentation, value proposition development, competitive analysis, marketing communications, and digital and traditional Go-to-Market strategies.
• Experience with online lead funnels (generation, nurturing, scoring and conversion) using CRM such as  and marketing automation technology such as Marketo.
• Experience working on a variety of marketing campaigns from inception to completion.
• Experience creating content for web and social media.
• Ability to rapidly absorb detailed product information and translate it into correct messaging to be used across all tactics.
• Ability to work effectively on multiple projects with competing priorities.
• Strong collaborator with the ability to work well within the department and cross-functionally and to solve for the “big picture”.
• Superb cross-functional, project management and leadership skills and the ability to influence across all levels of the organization.
• Strong creative perspective to bring fresh ideas to our marketing campaigns in a collaborative manner.
• Comfortable in a global, fast-paced, always-on, highly matrixed environment.

• After Covid, 15-20% travel (domestic & international)
• 12 months, with the potential to be hired as a permanent employee