Marketing & Communications Coordinator

Overview

Marketing & Communications Coordinator (17990)

At One&Only, we exist to create joy for our guests through anticipation, creativity, precision, empathy and warmth. We tailor every aspect of our guests’ stay to bring their dreams and desires to life. With an atmosphere that’s chic but wonderfully unstuffy™, and a team who are meticulous but warm, we seek to exceed our guests’ expectations at every possible turn.

Cradled on the cusp of the Baja Peninsula, One&Only Palmilla is a legendary retreat where the marvels of Mexico come to life in ultimate style. The warm Mexican charm is one of our most unique and valued assets. With abundant knowledge and generosity, we anticipate our guest’s every need and surpass expectations. Whether we are designing the perfect family day out or arranging a romantic private dinner, we approach everything with imagination to spark a sense of playfulness, discovery and adventure.

This is not simply our job, it’s our passion.

Job Summary

The Marketing & Communications Coordinator position is a critical role in our integrated communications strategy. In this role, you will work directly with the Public Relations Director and the Marketing Director to create and execute strategies for One&Only Palmilla. You will be responsible for generating awareness for the resort through earned and owned channels, while developing strategies to increase web traffic and consumer engagement metrics aligned with broader marketing and digital strategies.

You will work with the leadership team to develop communications to external and internal audiences, provide strategic and tactical communications planning and advice, and implement communication solutions to meet brand and reputation goals.

This role is also responsible for developing resort events and programming, while transforming those initiatives and activities into compelling messages by creating and executing creative marketing campaigns and communications strategies to raise awareness and increase engagement. The position must be able to contribute in creating a strong team dynamic while balancing the workload across the team. Reporting to the Director of Public Relations, the Marketing & Communications Coordinator will have the following responsibilities, including but not limited to:

K ey Duties and Responsibilities :

• Support implementation and execution of all guest and consumer facing leisure sales & marketing initiatives and collateral materials.
• Work with cross-departmental teams to develop resort events, happenings and guest programming activities.
• Responsible for the development of all resort, spa, and golf promotional materials for print and digital distribution, including versions in English, Spanish and other languages as required.
• Oversee local, regional, national and international marketing and advertising to create awareness of resort and events.
• Manage external and internal communications related to promotional campaigns, special events, collateral, brochures, etc.
• Take day-to-day responsibility for the online content marketing across all digital channels.
• Responsible for graphic design, content development, copy-writing and copyediting.
• Prepare creative briefs to define marketing objectives and guide creative development.
• Collaborate with agencies, freelancers, partners, media, and other vendor partners.
• Oversee print production processes and ensure quality standards.
• Author and publish internal communication materials including global and country specific communications and announcements, project-based communications, internal newsletters, meeting minutes, and executive and/or business level presentations.
• Actively support and evolve the organization’s communication, branding and business strategies.
• Manage the overall image and presentation of the brand throughout the resort and materials.
• Manage ongoing property photo and video shoots to capture content for marketing channels that meet brand standards.
• Responsible for managing master image library, logos, assets and other intellectual property.
• Collaborate with a wide variety of functional areas to execute specific marketing plans for revenue outlets within the hotel.
• Ass…