Luxury Sales Manager

Company Description

Since 1907, Fairmont has served as the San Francisco residence for U.S. presidents, world leaders and entertainment stars. The landmark hotel offers 606 well-appointed guest rooms and suites, three distinctive restaurants, a health club and easy access to the city’s most popular attractions. Fairmont San Francisco is located atop Nob Hill at 950 Mason Street.

Fairmont is proud to be an Equal Opportunity Employer. Feel free to visit our website at  to find out more about our company.

EOE/M/F/D/V

The Luxury Sales Manager is responsible for developing, implementing, and executing a successful sales strategy focused on the luxury market segment, including luxury consortia and VIP leisure travelers, including Penthouse and Specialty Suite guests. The role ensures achievement and over achievement of luxury segment room nights, revenue and suite production, while strengthening the hotel’s reputation within global luxury networks. The position also aligns cross-departmentally to ensure collaboration, employee engagement and performance-driven coaching.

• Develop and implement a comprehensive Luxury Sales strategy aligned with the hotel’s overall Sales & Marketing objectives
• Develop and grow a portfolio of luxury leisure accounts, including tour operators, wholesalers, DMCs and global luxury Consortia
• Maintain strong knowledge of luxury leisure segments, including program requirements and production drivers
• Identify new and emerging luxury markets globally and develop targeted action plans to capture new business opportunities in key leisure source markets
• Conduct regular client site visits, VIP entertainment, FAM trips, and hosted stays to enhance loyalty and drive long-term partnerships.
• Represent the hotel at luxury trade shows, roadshows, consortia events, sales missions, and hotel events, as required
• Negotiate leisure contracts, preferred partner agreements, rates and value-adds, in line with brand and revenue strategies
• Closely collaborate with Revenue Management, Marketing, Reservations and Operations to optimize campaigns, pricing and delivery of contracted business
• Determine training needs related to luxury service standards, consortia engagement, and high-end client servicing, and ensure appropriate implementation
• Prepare and execute annual leisure sales plans, track production and ROI, and provide regular reports and forecasts
• Act as a brand ambassador, ensuring partners understand brand positioning, guest experience, and that all contracted luxury benefits are delivered seamlessly
• Lead all luxury-focused sales activities to achieve and exceed monthly, quarterly, and annual luxury revenue targets, with a strong emphasis on premium suites, Penthouse and exclusive experiences
• Act as the primary point of contact for top-producing luxury accounts, ensuring personalized engagement, tailored proposals, and exceptional service delivery.
• Champion the brand’s Luxury Sales HERA program to cultivate strong partnerships
• Actively promote awareness of luxury guest expectations across all hotel departments to ensure seamless, highly personalized guest experiences
• Champion ongoing communication between property and Global Sales Network
• Regularly analyze booking trends, pace reports, and market intelligence to proactively adjust luxury sales strategies, in partnership with Commercial Leadership
• Monitor competitor activity in luxury travel segment to provide strategic insights
• Provide timely, professional responses to all client inquiries; ensure exceptional service and follow-up
• Improve communication through attendance at weekly revenue management, strategy meetings and regularly scheduled Sales Departmental meetings
• Actively engage with local Luxury travel partners and organizations
• Promote the brand’s ALL loyalty program initiatives
• Maintain the highest standards of professionalism, personal presentation, and brand alignment in all interactions.
• Provides ongoing sales direction to direct reports
• Oversee administrative colleague responsibilities, in partnership with Transient Team
• Actively participates in prescribed Sales Training, Lobby Ambassador, Manager on Duty program and…