Regional Field Marketing Manager

About Monster Energy
Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become along the way.

We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day In The Life

Manage and oversee all sampling activity in designated geography. Support sampling and marketing events in other geographies as required, and be involved in other marketing projects both inside and outside of your designated geography. Manage the Consumer Engagement Managers (CEMs) within your local market; the CEMs manage all Sr. Ambassadors and Ambassadors within their territory who directly manage all sampling activity.

The Impact You'll Make

• Support sampling activity within designated geography. Occasionally support activity outside the geography as needed. Goal is to increase brand awareness and improve the company's product image.

• Identify additional events and sampling opportunities within your geography. Support the development and execution of identified events within the marketing territory.

• Study market conditions and develop strategies, with the CEMs, necessary to execute activation on a local level. Stay current with market developments and opportunities as they happen.

• Facilitate relationships with vendors who advance our overall consumer engagement strategy and ensure the scope of all activities is on brand within the stated objectives.

• Coordinate and support efforts with the local sales and Field Marketing teams to maximize sales incentives. Develop and implement methods and procedures for activating specific Field Marketing directives within the market, including managing the preparation of logistics, coordination of resources, etc.

• Oversee the timely completion of timesheets and maintain all pertinent records, maintain inventory records and other related necessary reporting data. Constant upkeep of all data and recaps in “Main Event” application is mandatory.

• Recruit, hire, train and continuously develop CEMs, evaluate employee performance, and create directives that enhance team performance.

• Assist and develop local campaigns in assigned region(s), as well as national activations to enhance the brand on a larger scale.

• Schedule field market visits on a weekly basis to work with all CEMs to monitor and evaluate teams’ performance. When out in the field engaging with consumers, meet with key stakeholders.

• Facilitate and enhance overall consumer engagement by working with headquarters to obtain the necessary tools and equipment to maintain a successful market. Able to consistently work evenings and weekends, with a satisfactory driving and insurability record.

Who You Are

• Bachelor’s degree preferred

• Travel 40-60%

• Exceptional communication and interpersonal skills

• Graphic Design software capabilities a strong plus

• Current Social Media proficiency and experience on Twitter, Facebook, Instagram …

• Experience in media and content generation with athletes and sports properties

• Service oriented personality and willingness to work unusual hours and weekends

• In-depth knowledge of sports and industry

• Proficient in PowerPoint and Excel

• Strong planning and organization skills

Monster Energy provides a competitive total compensation; this position has an annual estimated salary of $64,350 - $85,800. The actual pay may vary depending on your skills, qualifications, experience, and work location.

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