CTV Ads - Business Development Director

About Moloco

Moloco builds some of the most powerful AI advertising solutions in the world. Our name—short for "machine learning company"—reflects our core mission: democratizing access to the advanced AI that has historically been reserved for tech giants. Led by machine learning pioneers who built some of the most successful ad systems at Google, including You Tube's monetization engine and key search advertising technologies, we're transforming how businesses grow and compete in the digital economy.

Built with AI from day one, Moloco’s planet-scale machine learning platform powers a suite of solutions for advertising growth and monetization. Moloco Ads is an AI-powered platform that delivers real business outcomes for mobile app marketers through performance-based user acquisition. Moloco Commerce Media and Streaming Monetization solutions enable retailers, marketplaces, and streaming platforms to build revenue-generating ad businesses that balance user experience and advertiser performance.

Moloco is headquartered in Silicon Valley, with offices in Seattle, New York, San Francisco, Seoul, Beijing, Singapore, Bangalore, Gurgaon, Tokyo, Shanghai, London, Tel Aviv, and Berlin.

Moloco is a truly rewarding place to work and in an exciting period of growth, which you could be a part of. Join us today and apply now!

We are seeking a highly motivated and experienced Business Development Director to join our US MSM team and spearhead the growth of our innovative CTV for Direct Response products. This is a crucial role where you will be responsible for activating and onboarding a new segment of advertisers for our new CTV product, focusing on web-first advertisers. We are currently in the process of product development and aim to commercially launch at the end of the year;

we want candidates who are excited about 0-1 growth.

• Identify, prospect, and onboard web-first advertisers, focusing on key verticals like Direct-to-Consumer (D2C), Beauty, Travel, Insurance, etc.
• Activate and leverage your existing, strong relationships with performance marketing agencies across the US to unlock new, scalable demand sources.
• Manage the full business development cycle from initial outreach and pitching, contract execution, and successful onboarding of advertisers.
• Responsible for maintaining advertiser relationships over time - staying engaged, reviewing product and performance feedback to determine product market fit.
• Converting early stage advertisers to customers of the commercial product.
• Become a subject matter expert on Moloco's performance CTV offering, effectively articulating its value proposition and differentiation in the market.

• 5+ years of experience in digital advertising sales and/or business development, focused on performance advertising.
• A deep, established network of relationships with marketing leaders at web-first advertisers (e.g., D2C, E-commerce, Beauty, Travel, Insurance, etc.).
• Verifiable relationships and a history of successfully activating demand through US-based performance marketing agencies.
• Expert-level understanding of the digital performance advertising ecosystem specific to web advertisers, including key metrics (CPA, ROAS, CVR), and buying dynamics.
• A "hunter" mentality with a passion for building new business, building 0-1, balanced with the strategic mindset to cultivate long-term partnerships.
• Exceptional communication, negotiation, and presentation skills, with the ability to simplify complex concepts for a broad audience.
• Ability to work in an unstructured environment, be autonomous and agile.
• Bachelor's degree or equivalent practical experience.

In accordance with various state laws, the range provided is a reasonable estimate of the base compensation for this role. The actual amount may be higher or lower based on non-discriminatory factors such as experience, knowledge, skills, and abilities. We also offer a competitive benefits package.

Base Pay Range: $135,000 — $199,000 USD