Senior Manager, Outbound Strategy

Ironclad is the leading AI contracting platform that transforms agreements into assets. Contracts move faster, insights surface instantly, and agents push work forward, all with you in control. Whether you’re buying or selling, Ironclad unifies the entire process on one intelligent platform, providing leaders with the visibility they need to stay one step ahead. That’s why the world’s most transformative organizations, from OpenAI to the World Health Organization and the Associated Press, trust Ironclad to accelerate their business.

We’re consistently recognized as a leader in the industry: a Leader in the Forrester Wave and Gartner Magic Quadrant for Contract Lifecycle Management, a Fortune Great Place to Work, and one of Fast Company’s Most Innovative Workplaces. Ironclad has also been named to Forbes’ AI 50 and Business Insider’s list of Companies to Bet Your Career On. We’re backed by leading investors including Accel, Y Combinator, Sequoia, BOND, and Franklin Templeton.

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This is a hybrid role based out of our San Francisco office. Office attendance is required at least twice a week on Tuesdays and Thursdays for collaboration and connection. There may be additional in-office days for team or company events.

Reporting to the VP, Business Development, the Sr Mgr., Outbound Strategy is responsible for coordinating Ironclad’s outbound prospecting motion from end to end, partnering with leaders from product marketing, demand gen, sales, business development, and operations. This is a critical and highly visible role with a direct impact on fueling pipeline and revenue growth ’ll develop targeting strategies, craft compelling messaging, and build scalable systems that make outbound more effective and efficient.

If you know how to turn intent signals into high-impact plays, this role is for you.

• Own the outbound campaign strategy: design and execute automated and signal-based outbound programs to drive meetings, pipeline, and revenue.
• Drive consistent motions across GTM
  : partner with sales and BDR leadership to ensure outbound efforts are coordinated and building on each other effectively.
• Turn interest into pipeline: bridge the gap between marketing programs (events, webinars, content) and outbound execution by creating the target lists, assets, and plays Business Development/Sales can run with.
• Optimize for impact: Own the performance of outbound plays and materials. Continually test and improve key metrics (adoption, open/reply rates, meetings, pipeline conversion) and partner with Analytics to measure what matters — ultimately increasing revenue sourced from outbound.
• Leverage AI-powered workflows & buying signals: identify high-propensity accounts, generate and personalize outbound messaging at scale, and surface actionable insights from intent and engagement data. Partnering with GTM ops on exploring emerging AI capabilities and driving experimentation.
• Build for scale: manage and improve outbounding tools (Outreach, Qualified, Actively AI, etc.) in partnership with GTM Ops; own email creation, audit sequences, and implement learnings from experiments.
• Collaborate cross-functionally: work closely with Sales, PMM, Business Development, and Ops to ensure outbound efforts are aligned, measurable, and driving revenue.

• 5+ years of B2B Go To Market experience in sales, marketing, or business development functions
• Proven track record of building outbound programs that scale and increase outbound efficiency
• Proven experience with cross functional communication and program orchestration
• Proficient in core GTM systems like Salesforce, Marketo, Outreach, Gong, Qualified, or similar
• Familiarity with AI GTM and signal-based systems like G2, 6sense, Actively AI, Unify, Clay etc.
• Strong copywriting skills for outbound email and message sequencing
• A/B testing and data analysis skills to optimize performance

OTE Range: $136,000 - $204,000

The OTE range represents the minimum and maximum of the OTE range for this position based at our San Francisco headquarters. The OTE offered for this position will depend on numerous…