Event Marketing Manager
Listed on 2026-02-05
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Marketing / Advertising / PR
Event Manager / Planner
Overview
Federato is on a mission to defend the right to efficient, equitable insurance for all. We enable insurers to provide affordable coverage to people and organizations facing the issues of today - the climate crisis, cyber-attacks, social inflation, etc. Our vision is understood and well funded by those behind Salesforce, Veeva, Zoom, Box, etc. Federato is the only AI-native platform that spans the full policy lifecycle and changes the way insurance work gets done.
Better decisioning is built-in, not bolted on: insurers unique portfolio goals, strategies, rules, and appetite are part of the workflow so underwriters win the right deals, faster. From the moment a submission hits an underwriter’s inbox, AI is put to work, triaging submissions with a focus on high-appetite business, delivering real-time feedback on the portfolio, and consolidating workflows into a single proven system.
Federato drives better business outcomes.
- Event Strategy and Planning:
Manage Federato’s third party and field event portfolio. Develop event strategies aligned to marketing and sales goals. Build and execute plans for new conferences, sponsor ships, and field programs. Partner with sales, customer success, marketing, product, and leadership to shape priorities and program direction. Evaluate event opportunities and articulate clear recommendations based on business goals. - Event Operations & Execution:
Manage logistics, timelines, budgets, deliverables, and run-of-show for all third party and field events. Lead coordination with vendors, production partners, and creative agencies. Negotiate sponsorship packages, booth options, and vendor rates with confidence and precision. Maintain strong relationships with industry conference organizers and partners. Ensure every program is delivered flawlessly, on time, and on budget. - Cross Functional Leadership:
Drive highly cross functional internal workflows, aligning sales, product, and marketing stakeholders. Lead event enablement for sales: pre event briefing, onsite readiness, follow up plans, lead management, and onsite meeting coordination. Communicate plans clearly, succinctly, and proactively to all stakeholders. - Measurement, Optimization, and Reporting:
Maintain reporting, dashboards, and performance scorecards. Track KPIs across pipeline influence, engagement, lead quality, attendance, and ROI. Surface clear insights and recommendations for future improvements. Build a continuous improvement loop across all events and programs. - Creativity & Innovation:
Bring fresh ideas to elevate the event portfolio beyond standard conference marketing. Identify opportunities to differentiate Federato through experiential moments, unique sponsorship elements, and new event formats. Constantly push to break the mold and innovate our approach to industry events.
- 4-6+ years of event marketing experience, ideally in B2B SaaS or a related field
- Proven success managing third party and field event portfolios
- Exceptional sales enablement skills; you deeply understand how events support pipeline goals
- Strong project management capabilities; you keep complex programs on track without missing details
- Skilled negotiator who can secure favorable sponsor ships and vendor contracts
- Highly collaborative with strong interpersonal communication
- Data driven mindset with experience using event metrics, dashboards, and reports
- Experience partnering with agencies, vendors, and conference organizers
- Able to articulate strategic recommendations and tie sponsorship decisions to business objectives
- Strong creative instincts and willingness to bring bold new ideas forward
- Highly organized and thrives in a fast paced, scaling environment
Here at Federato, your capabilities are important, but culture fit is quintessential. We move fast, are eager to listen to our users, take a first principles approach to solving problems, and value learning and the ability to change our minds. Most importantly, we re here to have fun. Our ability to make a difference starts with our people. We would love to work with you!
We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender expression, sexual orientation, age, marital status, veteran status or disability status. We will provide reasonable accommodation to individuals with disabilities to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Please contact us to request accommodation at talent
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