Director, Events & Field Marketing
Listed on 2025-12-15
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Marketing / Advertising / PR
Marketing Strategy, Marketing Manager, Digital Marketing
Ironclad is the leading AI contracting platform that transforms agreements into assets. Contracts move faster, insights surface instantly, and agents push work forward, all with you in control. Whether you’re buying or selling, Ironclad unifies the entire process on one intelligent platform, providing leaders with the visibility they need to stay one step ahead. That’s why the world’s most transformative organizations, from OpenAI to the World Health Organization and the Associated Press, trust Ironclad to accelerate their business.
We’re consistently recognized as a leader in the industry: a Leader in the Forrester Wave and Gartner Magic Quadrant for Contract Lifecycle Management, a Fortune Great Place to Work, and one of Fast Company’s Most Innovative Workplaces. Ironclad has also been named to Forbes’ AI 50 and Business Insider’s list of Companies to Bet Your Career On. We’re backed by leading investors including Accel, Y Combinator, Sequoia, BOND, and Franklin Templeton.
For more information, visit or follow us on Linked In.
We’re looking for a strategic events leader to shape and elevate the future of our events & field marketing function, playing a critical role in Ironclad’s next phase of growth. You’ll own the strategy, execution, and performance of all in-person programs designed to drive awareness, generate pipeline, accelerate deals, and build lasting relationships with our customers. This role is for someone who knows how to turn conferences, meetups, and live experiences into measurable business growth.
You’ll partner closely with Demand Gen, Brand, PMM and Sales to align our messaging and deliver pipeline. You’ll lead a high-performing team of event and field marketers, bringing them together to execute memorable, high-impact experiences.
- Define where we show up, why it matters, and how we win across trade shows, first-party events, and field programs.
- Build integrated event and field marketing plans aligned to company priorities, regional needs, and enterprise pipeline objectives.
- Own the full events budget, forecasting, planning, and vendor strategy to maximize ROI and brand impact.
- Manage, mentor, and grow a team of event and field marketers responsible for end-to-end program execution.
- Establish scalable processes, playbooks, and best practices that elevate consistency, creativity, and operational excellence.
- Partner closely with Sales & Business Development leadership to ensure events directly support pipeline creation, deal acceleration, and customer expansion.
- Work hand-in-hand with Product Marketing and Corporate Marketing to bring the Ironclad brand and story to life with aligned messaging and positioning.
- Collaborate with Demand Gen and ABM to build promotion plans and align with campaigns, target accounts, and pipeline goals
- Partner with Marketing Ops and Finance to build clear attribution and measurement frameworks tied to pipeline, revenue, and expansion.
- Analyze performance, surface insights, and continuously optimize programs, investments, and future strategy.
- Clearly communicate the business impact of events to executive stakeholders.
- 10+ years of experience in B2B marketing with a strong record in planning and executing in-house and third-party events, including 5+ years of management experience
- Demonstrated success owning large-scale events with measurable business impact and multi-million-dollar budgets
- Strong operations and vendor management capabilities, including contract negotiation and risk planning
- Deep understanding of pipeline and ROI measurement frameworks for events
- Superior communication and stakeholder management
- Proficiency in Salesforce and comfortable using BI tools (Looker) for reporting
This is a hybrid role based out of our San Francisco office. Office attendance is required at least twice a week on Tuesdays and Thursdays for collaboration and connection. There may be additional in-office days for team or company events.
Base Salary Range: $190,000 -…
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