Aviation Marketing & Development Manager - SFO

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Department: San Francisco International Airport
Job class:0923-Manager II
Starting salary range: $ - $ (Range

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Role type: Permanent Civil Service
Hours: Full-time
Exam type:Position Based Test
Rule:Rule of the List
List type:Combined Promotive and Entrance

Amended on August 7, 2025 to reflect updated Final date to receive applications.

This announcement was amended on 7/29/25 to include information on the certification rule, which is rule of the list.

• Application Opening:Thursday, July 24, 2025
• Final date to receive applications:Apply Immediately. Application filing will be open at least through 5:00pm pacific time on Monday, August 11, 2025 and will close any time thereafter.
• Compensation Range:$144,560 - $184,496

San Francisco International Airport (SFO), an enterprise department of the City and County of San Francisco (CCSF), has approximately 1,700 CCSF employees and strives to be a diverse, equitable, and inclusive employer.

SFO’s mission is delivering an airport experience where people and our planet come first and our core values are Safety and Security, Teamwork, Excellence, Care, and Equity. Learn more about careers at SFO.

Under administrative direction, The Manager of Aviation Marketing and Development (AMAD) will provide mid-level management functions in the expansion of international and domestic air traffic at SFO with a focus on increasing airport revenues. The position supervises and participates in airline route development strategies and manages SFO’s relationship with international agencies and destination marketing partners.

You are excited about this opportunity because you will:

• Manage airline route development strategies with a focus on increasing airport revenues by securing new destinations and airlines; work closely with airline executive management teams to develop and promote international traffic growth; prepare route business cases to promote the expansion of air traffic at SFO; direct projects and technical data analysis for airline forecasts.
• Create and maintain relationships with SFO’s 50+ incumbent airlines; participate in frequent airline meetings, events, conferences, on-site tours, and events which include both international and domestic travel.
• Supervise, mentor, train and evaluate the activities of staff and monitor the work of consultants and contractors working for the department.
• Organize and prepare monthly aviation development reports for both internal and external users and respond to internal aviation data requests.
• Manages SFO’s annual Air Carrier Incentive Program (ACIP) and manage airline applications to the program.
• Work with other managers and staff to evaluate and implement goals, policies and procedures of the division; work closely with other divisions and departments to implement SFO’s slot optimization policy; serve as the AMAD liaison to internal divisions, as well as external stakeholders like TSA and CBP.
• Manage budget preparation and implementation for the AMAD unit; provide executive management advance notification and potential solutions to cost overruns.
• Work closely with airlines on international marketing initiatives and assist in managing SFO’s relationships with destination marketing organization partners and international agencies to create impactful and measurable campaigns.
• Serve as a guest experience champion by hosting visiting delegations from international airlines, as well as media and travel trade guests from abroad. Duties include coordinating visits with other SFO divisions and helping plan airline special events such as anniversaries and inaugural celebrations.

Education: Possession of a bachelor’s degree from an accredited college or university.

Experience: Four (4) years of professional-level experience in airline route development, aviation analysis, aviation marketing, or tourism marketing.

License and Certification: Possession of or ability to obtain a valid California Class C driver license prior to employment.

Education Substitution:

• Additional qualifying experience as described above may be substituted for the education requirement on a…