Associate Vice President, Digital; North America

Position: Associate Vice President, Digital (North America), Mekanism
Associate Vice President (AVP), Digital

Who We Are

Mekanism is a full-service modern agency making unexpected ideas unstoppable through the power of Soul & Science. We partner with brands to unleash breakthrough creativity and drive impact across the entire customer journey, delivering brand building at full volume.

With eight offices spanning markets throughout the US and Canada, we serve as collaborative business partners to some of the world’s best North American brands, including Alaska Airlines, Jose Cuervo, Quaker, Ben & Jerry's, and Amtrak in the US, and CAMH, Koodo Mobile and Public Mobile in Canada.

Named a Top 10 Most Effective Independent Agency in the US by the Effie Index, Mekanism has been profiled by The New York Times, Fast Company, and ABC’s Nightline. Our campaign methodologies are studied by Harvard Business School. For more information, visit .

About the Role

We are seeking a highly motivated and experienced Associate Vice President (AVP) North America to join our dynamic team. The Associate Vice President (AVP), Digital will be a key contributor and senior leader responsible for driving the strategy, execution, and performance of all digital media initiatives for their assigned client portfolio(s) at Mekanism Media across the US and Canada. This role represents a key progression for leaders moving into the senior ranks, focusing on building competencies required at the Vice President (VP) level.

The AVP, Digital role is pivotal in driving our clients’ business results by conceptualizing, selling, and ensuring flawless, market‑leading execution of cutting‑edge digital media strategies. The AVP will serve as a key client advisor and team mentor, ensuring our strategies are innovative, data‑driven, and meticulously implemented across the full digital ecosystem.

The AVP is essential to the agency’s growth ambitions, supporting the structure required to make 2026 a pivotal year for the business. They will blend strategic, big‑picture thinking with hands‑on operational expertise.

Key Responsibilities

Strategic Leadership & Client Management

• Lead Digital Strategy:
Develop and champion comprehensive digital media strategies across all paid channels (including Display, Video, Search, and Social Media) for a portfolio of major Mekanism clients in the US and Canada.

• New Business Pitch Leadership:
Serve as a lead strategist and presenter for new business pitches, crafting compelling, customized, and innovative digital media proposals

• Client Consultation:
Serve as a trusted strategic partner to senior‑level clients, presenting digital strategies, performance analyses, and thought leadership with clarity and executive presence.

• Drive Digital Vision:
Act as the agency's definitive voice on the evolving digital media landscape, contributing to thought leadership, defining and optimizing our service models, and collaborating with other agency leads to build consistency in our offering and processes.

• Business Growth:
Identify and pursue new revenue opportunities with existing and prospective clients, contributing to the agency's overall growth targets.

Excellence in Execution, Optimization & Analytics

• Flawless Campaign Launch:
Oversee and ultimately own the precision of all campaign launches, ensuring strict adherence to media plans, technical specifications, tagging requirements, and budget pacing across all digital platforms, with a critical focus on paid social media.

• Technical Compliance & QA:
Direct and implement robust Quality Assurance (QA) protocols for all creative assets, tracking links, ad placements, and media buys prior to activation to eliminate errors and ensure maximum data integrity.

• Performance Oversight & Optimization:
Ensure all digital campaigns are executed flawlessly, on time, and within budget, consistently meeting and exceeding client KPIs (e.g., ROI, engagement, conversion). Lead the team in proactive, real‑time optimization efforts based on performance data.

• Budget Management:
Maintain rigorous control over campaign spend, reconciliation processes, and forecasting to ensure 100% budget accuracy and client confidence.

• Data-Driven Decisions:
Direct the team in…