Principal, Web & Operations

About the Role

Chime is hiring a Principal, Web Platform & Experience Strategy to lead the next chapter of  This role blends technical performance expertise, CMS architecture experience, web channel ownership and user‑centred design to turn the  into a high‑speed, high‑trust growth engine.

This role blends platform strategy, user experience, and technical performance leadership to build the next‑generation web experience. You’ll define the roadmap that connects Marketing, Product, and Engineering to deliver a scalable, measurable, and personalized web ecosystem that powers Chime’s growth.

As a senior leader, you’ll guide the evolution of our CMS, site architecture, and performance infrastructure, driving impact across brand storytelling, acquisition, SEO, and experimentation.

The base salary offered for this role and level of experience will begin at $146,610 and up to $207,700. Full‑time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.

In this role, you can expect to

• Define a 12–24 month roadmap for our headless CMS, reusable components, and Core Web Vitals improvements.
• Lead the Word Press‑to‑Contentful migration, managing content modelling, redirect planning, and author enablement, while protecting current search rankings and introducing AI‑driven tools to support content updates and ingestion.
• Partner with the Product team to shape the platform strategy and technical roadmap.
• Own and report on site health, Core Web Vitals, performance, and site‑wide conversion metrics in partnership with Analytics.
• Oversee the web production pipeline to ensure prioritized updates and deployments align with Chime’s goals.
• Establish and oversee a scalable operating model for  that enables cross‑functional teams to easily request, prioritize, and launch new pages and site updates.
• Collaborate with the SEO/AEO and Content Strategy teams to ensure templates follow search and content best practices such as schema, internal linking, and metadata.
• Ensure the web platform enables experimentation and supports the CRO team’s testing needs.
• Ensure templates and components are designed and maintained to deliver an intuitive, fast, accessible, and reliable web experience that supports performance and enables teams across Marketing, Product, and Corporate functions.

To thrive in this role, you have

• 8+ years running large‑scale or headless CMS platforms such as Contentful, Storyblok, Sanity, Strapi, or Word Press (headless)
• Strong knowledge of Core Web Vitals, caching strategies, and performance‑tuning techniques
• Hands‑on experience with technical SEO, structured data, and web accessibility
• Proven skill in writing product requirements, prioritising backlogs, and running agile rituals
• Ability to translate technical details for non‑technical partners and keep projects moving
• Comfort working with GA4, Looker, Google Search Console, and collaborating with data teams on reporting
• Experience leading or supporting a CMS migration is a plus
• Bonus points for fintech or other regulated‑industry experience

At Chime, we believe that everyone can achieve financial progress. We created Chime—a financial technology company, not a bank—on the premise that core banking services should be helpful, easy, and free. Through our user‑friendly tools and intuitive platforms, we empower our members to take control of their finances and work towards their goals. Whether it's starting a savings account, purchasing a first car or home, launching a business, or pursuing higher education, we're proud to have helped millions unlock their financial potential.

We're a team of problem solvers, dreamers, and builders with one shared obsession: our members. From day one, Chimers have worked tirelessly to out‑hustle and out‑execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owner's mindset to our work, refusing to be outdone and holding ourselves accountable to meet and exceed the highest…