Director of Revenue Management

Overview

The Complex Revenue Manager is responsible for identifying and maximizing all potential revenue opportunities for the hotel. In today’s lodging environment, understanding channel and yield management is critical for maximizing revenues. The Revenue Manager is responsible for formulating long and short-term Revenue Management strategies and for overseeing their successful execution towards the advancement of RevPAR market share. This includes the analysis of revenue potential generated by the transient and group market segments as well as the market segmentation within transient and group.

One will combine this with catering and space utilization as well as other revenue considerations (i.e.: golf, spa, etc.) in order to determine the appropriate mix of business to achieve revenue potentials every day of every year.

Location Located atop San Francisco’s famed Nob Hill at the corner of California and Powell streets, Stanford Court hotel is steps from the city’s best dining, shopping, entertainment and cultural attractions. The hotel features 393 well-appointed rooms and suites, offering comfortable accommodations for leisure and business travelers in a prime location. With a storied history dating back nearly 140 years, Stanford Court sits on the historic site of renowned “Big 4” railroad mogul, university founder, and U.S. senator Leland Stanford’s elaborate private mansion.

Leland Stanford was at the forefront of innovation in his era, and today’s Stanford Court hotel pays homage to his legacy by representing the new frontier of innovation for the 21st century.

• Establish hotel pricing levels in all segments.
• Responsible for the daily room inventory management process and daily pricing process.
• Monitor competitor rates, positioning, strategies and data; maintain understanding of the dynamics of the local market and demand generators and present appropriate action plans to management.
• Monitor and communicate fluctuations in occupancy to operational departments so they can effectively manage staffing requirements and increase efficiency.
• Analyze local events and activities and project the effect of opportunities they create.
• Understand the macro and micro-economic variables affecting supply and demand in the local marketplace, and use this knowledge to create accurate operational and financial room revenue forecasts.
• Perform unconstrained demand analysis to determine optimal business mix.
• Responsible for all short and long term forecasts including Weekly Forecasts, 30 60 90 Forecasts, in-the-month forecasts, and full year forecasts.
• Oversee process for evaluating all opportunities for contracted business (group, wholesale, corporate negotiated, etc.) presented through the Sales department. Ensure that process enables high speed of response while maximizing profits.
• Responsible for the maintenance of software programs which contribute to the management of rooms revenue, including the CRS, RMS, PMS and Sales & Catering system.
• Monitor RevPAR index on STR report and provide critical analysis of performance on weekly and monthly basis.
• Prepare annual Rooms revenue budget.
• Chair weekly Revenue Strategy meetings in order to formulate and disseminate strategies and tactics. Ensure that prior decisions are re-visited in this forum in order to evaluate their effectiveness and promote learning.
• Prepare and present quarterly presentations to ownership.
• Ensure all distribution channels have correct content and pricing.
• Develop and maintain a close relationship with the market manager of Third Party Intermediaries to maximize the opportunities with these channels.
• Develop and maintain relationships with other market revenue managers and Directors of Revenue to create a network of peers in your community
• Coordinate survey activities involving marketing and service opportunities to further enhance revenue potential.
• Actively develop all subordinates, ensuring that they have opportunities to grow their Revenue Management and leadership skill base through personal attention, internal/external training and participation in industry events.
• Responsible for Internet Marketing such as pay per click campaigns,…