Estate Guest Experience Manager

Overview

Join our estate leadership team and play a key role in shaping an exceptional, high-touch guest journey from arrival to farewell. This position leads the on-site experience, working closely with our Hospitality team to design and execute elevated visits, curated tastings, and signature events that showcase the very best of our property. You will oversee day-to-day guest operations, uphold and refine service standards, and coach a front-of-house team to deliver polished, personalized interactions that consistently exceed expectations and reflect our estate’s brand and values.

Job Summary:

The Estate Guest Experience Manager is responsible for leading and elevating the estate’s hospitality strategy and delivery, ensuring exceptional, brand-aligned guest experiences across all touchpoints. This role oversees high-touch hospitality programming, private and signature winery events, and VIP client engagement, while collaborating closely with DTC, Wholesale, and the Marketing team to support revenue growth and brand loyalty. The position requires a refined service mindset, operational excellence, and the ability to balance strategic planning with hands-on leadership in a luxury environment.

The role is also responsible for providing direct supervision, training, and performance management to hospitality staff to ensure consistent service standards, professionalism, and alignment with brand values.

• Supervisory Responsibilities (Leadership and Direct Reports):

• Hospitality Leadership

  Responsible for planning, communication, and execution of hosted guest visits, tastings, and private experiences at the estate.

• Hospitality Leadership

  Deliver elevated, high-touch hospitality experiences for VIP, member, trade, and ownership-hosted visits, ensuring alignment with brand standards and discretion.

• Hospitality Leadership

  Collaborate with the Member Relations Manager, the primary point of contact for mailing list members, to align member communications with on-site hospitality execution and ensure a seamless, brand-consistent experience from engagement through estate visits.

• Hospitality Leadership

  Develop and implement new hospitality experiences that leverage the estate’s unique attributes and brand story.

• Hospitality Leadership

  Manage hospitality-driven experiential objectives on a monthly, quarterly, and annual basis.

• Event Strategy and Execution

  Lead the end-to-end planning and execution of on-site private, member, trade, and winery-hosted events at the estate.

• Event Strategy and Execution

  Coordinate events involving the winemaker at the estate, ensuring thoughtful planning and efficient use of time and resources.

• Event Strategy and Execution

  Manage and evolve signature estate-hosted events, including Lake Party, member events, employee events, Somm Summit, and Entourage.

• Event Strategy and Execution

  Partner with DTC, Wholesale, and Marketing teams to align on-site events with strategic objectives and brand positioning.

• DTC and Wholesale Support

  Support DTC objectives by collaborating with DTC leadership to execute hospitality-driven, on-site initiatives focused on member acquisition and engagement.

• DTC and Wholesale Support

  Support DTC offer periods and membership retention efforts through experiential programming.

• DTC and Wholesale Support

  Partner with Wholesale teams, both domestic and export, to support trade-facing hospitality experiences hosted at the estate, as needed.

• Budget and Resource Management

  Develop, manage, and track annual budgets for hospitality programming and events.

• Budget and Resource Management

  Prioritize initiatives to balance daily hospitality operations, strategic projects, and brand-building activities.

• Budget and Resource Management

  Identify cost-effective solutions while maintaining uncompromising service and quality standards.

• Excellent verbal and written communication skills.
• Polished interpersonal skills with a professional, client-facing presence.
• Strong organizational and multitasking abilities in a fast-paced, high-touch environment.
• Proven ability to manage budgets with discipline and attention to detail.
• Strong hospitality-driven sales acumen and comfort…