Founding GTM Designer

Adapt is the AI computer for business. Our mission is to help every company become instantly AI native through providing the most powerful and accessible experience for every job function to collaborate with frontier agents. Everyone in the company - from sales to marketing to business operations - can use Adapt to answer questions, build on-demand dashboards, automate workflows, or build entire applications using the context of their business and the best intelligence available.

As Adapt’s full-stack designer, you’ll own the evolution of our brand across sales and marketing, web, and product. From helping the team create new slide decks in Figma slides to helping engineering implement your latest Figma designs in the product, you’ll make sure every touchpoint feels polished, consistent, and on-brand. You’ll work primarily in Figma and Git Hub, building out our design system across marketing and product - and helping implement it, too.

• Brand & design system
• Work closely with a small and mighty team to cultivate Adapt’s brand identity
• Oversee and build out a unified brand system across all external touchpoints
• Maintain high standards and consistency across every visual, from the product to sales collateral
• Implement brand refreshes end-to-end
• Marketing & web
• Continuously deliver new designs for new pages and templates for the website
• Design and deliver high-impact sales decks (Figma slides), campaign assets, and marketing visuals
• Create self-serve, flexible, and beautiful templates for marketing and sales needs
• Lead ideation and creation for custom product and feature launch visuals
• Create industry-defining video content for product and feature launches, brand campaigns, and social, or work closely with an agency who can produce excellent results
• Collaborate with product engineers on front-end design in Figma and Git Hub
• Assist with translating product concepts into clean, compelling visuals
• Implement designs in Tailwind and any custom styling needed for our web CMS
• Ensure product and marketing web identities have cross-over and feel cohesive from a brand perspective

• 4+ years in product and brand design with hands-on front-end implementation.
• Expert in Figma (components, variants, design tokens, slides).
• Comfortable with code. You can implement your own designs on the website and are comfortable with customizing styling in our web CMS.
• Experience with Tailwind and modern component libraries.
• Strong typography, layout, and visual storytelling; eye for detail without getting stuck.
• Experience creating launch visuals and/or partnering with motion/video agencies.
• Thrive in fast, early-stage environments as the initial/solo designer.

• You’ve built or evolved a brand from zero-to-one and shipped product UI in the same role
• Experience working directly with founders and founding teams to bring their vision forward - and contribute to it
• Experience with AI-assisted workflows in developer-first tools (Cursor, Claude Code, etc.)
• Experience working on brand design and product design in the same role
• Experience with Nextjs or similar frameworks
• Detail-obsessed, but still indexed on speed

• No experience using AI-assisted workflows in your day-to-day
• Perfectionism regularly blocks speed
• You rely on others to structure your work. We need a proactive builder