VP, Corporate Communication

About The Role

As VP of Customer Communications & Marketing, you will own the strategy and execution of all customer-facing communications and post-sale marketing—ensuring our customers clearly understand, adopt, and realize value from our platform.

This role sits at the intersection of Customer Success, Marketing, Product, and Revenue. You’ll define how we communicate with customers across the entire lifecycle, build scalable programs that drive retention and expansion, and turn customers into long-term advocates.

• Own the end-to-end customer communications and customer marketing strategy, from onboarding through renewal and advocacy
• Define and manage all customer-facing communication channels, including lifecycle email, in-app messaging, product announcements, customer newsletters, webinars, and events
• Partner closely with Customer Success to support adoption, retention, renewals, and expansion through targeted, timely communications
• Build and scale customer advocacy programs, including case studies, testimonials, references, reviews, and customer communities
• Collaborate with Product and Product Marketing to translate roadmap updates and product value into clear, customer-centric messaging
• Establish customer segmentation and lifecycle frameworks to ensure communications are relevant, personalized, and impactful
• Drive measurable revenue impact by supporting upsell, cross-sell, and renewal motions in partnership with Sales and Rev Ops
• Define and track KPIs across engagement, adoption, NPS, retention, and expansion influence
• Build, hire, and lead a high-performing customer communications and marketing team
• Create scalable processes, systems, and governance to support a rapidly growing customer base

• 10+ years of experience in B2B SaaS marketing, customer marketing, lifecycle marketing, or customer communications
• Proven experience building and scaling customer-facing communication programs in a high-growth environment (Series A–C preferred)
• Strong understanding of B2B SaaS customer life cycles, retention, and expansion economics
• Experience partnering deeply with Customer Success, Product, Sales, and Revenue Operations
• Ability to balance strategic leadership with hands-on execution
• Data-driven mindset with experience defining metrics and demonstrating ROI
• Excellent written and verbal communication skills, with a strong customer-first perspective
• Proven people leader with experience hiring, coaching, and scaling teams
• Experience in legal tech, vertical SaaS, or selling to regulated industries is a plus, but not required