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Customer Marketing Manager
Job in
San Francisco, San Francisco County, California, 94199, USA
Listed on 2026-01-12
Listing for:
Ivo
Full Time
position Listed on 2026-01-12
Job specializations:
-
Customer Service/HelpDesk
CRM System -
Marketing / Advertising / PR
CRM System
Job Description & How to Apply Below
Customer Marketing Manager
Join Ivo’s AI‑powered contract intelligence platform. We’re growing rapidly and building a data‑driven marketing organization.
Base Pay$125,000 – $145,000 per year
Compensation is based on skill and experience.
Role OverviewDeepen customer relationships, drive product adoption, accelerate expansion, and turn satisfied users into advocates.
Responsibilities- Build enterprise expansion and renewal programs: design campaigns and playbooks that improve renewals, identify expansion opportunities, and grow NRR.
- Drive usage and engagement: launch targeted lifecycle campaigns that increase adoption of new features.
- Improve and scale customer onboarding: enhance onboarding experiences, streamline touchpoints, and design repeatable campaigns that drive early adoption and retention.
- Lead customer advocacy: develop and scale advocacy engine – customer stories, review drives, referral programs, CAB initiatives.
- Run customer webinars and events: plan and execute recurring webinars highlighting product best practices, customer wins, upcoming launches.
- Collaborate cross‑functionally: partner closely with Demand Gen, Product, CS, and Content to align messaging and amplify success.
- Measure and optimize: reliably track and report on key adoption, engagement, advocacy metrics.
- 3+ years of experience in B2B marketing, ideally across customer, content, or demand generation functions.
- Experience creating customer‑facing content (case studies, reviews, videos, webinars).
- Familiarity with marketing automation and CRM tools (Salesforce preferred; Hub Spot a plus).
- A self‑starter mindset to build programs from 0→1 and collaborate across teams.
- Revenue impact: clear link between customer marketing programs and renewal or expansion growth.
- Advocacy momentum: consistent flow of authentic customer stories, testimonials, reviews.
- Customer engagement: measurable increases in usage, adoption, satisfaction.
- Operational rigor: repeatable playbooks and reporting frameworks tying marketing to revenue outcomes.
- Compensation: USD OTE range $125,000 – $145,000 (excluding equity).
- Relocation & Visa: Relocation assistance for SF; visa and green card support where applicable.
- Medical: Comprehensive medical, dental, vision plans.
- Unlimited PTO: Take time to recharge.
- Office: Downtown SF office with snacks, coffee, and team‑building events.
How far along are we?
Launched in early access 2023; grew 5x ARR in last 12 months. Clients include Canva, Quora, Zapier, etc.
Is this a chill gig?
Fast‑growth startup; heavy responsibilities, but uncapped payoff.
We require in‑person work 5 days a week in our SF office.
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