Sr. Product Manager – AI-Driven ABM, B2B Advertising

Location

San Francisco, New York City, or Remote.

You’ll join our Product team reporting to our VP of Product and work at the intersection of Product, Design, Engineering, and Data Science to deliver solutions that meet business objectives and exceed customer expectations. As a Sr. Product Manager, you will own the discovery, planning, delivery, scaling, and impact of AdRoll’s ABM product. You'll lead and influence your product management peers on the advertising product vision and drive our forward‑thinking roadmap's discovery, customer empathy, and execution.

The role requires a combination of strategic insight and hands‑on execution to turn vision into reality, directly impacting product adoption, customer retention, and user satisfaction.

• Define and evolve the long-term vision for B2B advertising, driving AI innovation to build solutions that meet customer needs.
• Translate strategy into actionable roadmaps, ensuring successful product execution and driving business results.
• Collaborate with cross-functional teams to align strategic goals with product execution, ensuring that customer‑centric solutions are prioritized.
• Monitor success metrics and leverage data‑driven insights to continuously refine the product and improve customer satisfaction.
• Partner with product leaders across AdRoll helping shape the company’s AI‑driven ABM product. You’ll spend time talking with users to understand their businesses and challenges.
• Lead product innovation, driving impactful features that directly affect product adoption, retention, and customer satisfaction.

• 7+ years of experience in product management and expertise in ABM solutions and B2B advertising.
• Strong knowledge of programmatic advertising and AI‑powered product experiences that drive customer value and business results.
• An analytical mindset with the ability to use data to inform decisions and optimize products. Your ability to identify key success metrics and leverage insights will play a critical role in ensuring the product meets both customer needs and business objectives.
• Exceptional communication and collaboration skills, with experience influencing diverse stakeholders across product, engineering, design, and leadership teams. You’ll be an advocate for innovation, ensuring the voice of the customer is heard while driving alignment within teams.
• A proven track record of managing complex projects with multiple cross‑functional dependencies. You’ll need to balance strategic thinking with hands‑on execution, ensuring that innovative features are prioritized and delivered effectively.

• Competitive salary and equity.
• 100% employee coverage for medical, dental and vision premiums.
• Short and long‑term disability benefits at no cost to the employee.
• Basic life and AD&D insurance at no cost to the employee.
• 401(k) Plan (Pre‑tax and Roth).
• 4 weeks of paid time off and work/life balance.
• Up to 12 weeks of paid family leave.
• Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave).
• Ample opportunities to volunteer with local organizations with Next Roll Gives Back.
• For additional benefits not mentioned, visit our Careers page.

Minimum salary of $155,745 to maximum salary of $231,550 + equity + benefits.

The range provided is Next Roll’s reasonable estimate of the base compensation for this role. The actual amount will be based on job‑related and non‑discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job‑related factors.

Next Roll is a leading marketing technology company that empowers businesses to drive sustainable growth while building trusted connections with their audiences. Built on nearly two decades of AI and data expertise, Next Roll delivers its solutions through AdRoll, its flagship brand and connected advertising platform. The AdRoll platform brings together two powerful offerings: the AdRoll product, which helps brands generate awareness, deepen engagement, and drive measurable revenue through AI‑powered…