Sales Operations Manager

Position Overview

We are seeking a Sales Operations Manager to join our team on a 1099 contract basis for 6–12 months. The Sales Operations Manager is a strategic partner to the sales leadership team, responsible for driving growth through data‑driven insights, operational excellence, and strategic sales planning. This role ensures the sales organization runs efficiently, scales effectively, and executes against revenue goals with precision and consistency.

This is a hybrid position, based out of our San Diego, CA office.

• Design and operationalize repeatable, scalable sales processes that support consistent revenue growth, market expansion, and establish a competitive moat in the market.
• Analyze competitor approaches to identify gaps and opportunities for a stronger, defensible sales model.
• Identify growth opportunities through customer segmentation, buyer analytics, and lead performance insights to design and implement processes and procedures that capitalize on them.
• Design customer acquisition and onboarding efforts to drive pipeline strength.
• Partner with Marketing and Sales Leadership to design and execute customer acquisition campaigns that drive new revenue growth.
• Analyze campaign performance across segments to identify which strategies yield the highest conversion and ROI.
• Develop targeting frameworks and lead scoring models that prioritize high‑value prospects for acquisition.
• Build repeatable campaign processes and automation workflows to scale outreach efficiently.
• Continuously test and refine acquisition and conversion strategies to strengthen market position and reduce churn.
• Define clear sales stages, handoffs, and success metrics to ensure process clarity and accountability across teams.
• Generate and nurture inbound interest through webinars, industry events, advertising campaigns, and conventions.
• Develop and implement go‑to‑market models and customer segmentation strategies for existing buyers that improve customer retention and LTV.
• Analyze market performance and recommend course corrections to optimize resource allocation and sales focus.

• Lead automation initiatives to streamline buyer trending, deal tracking, and reporting across the sales funnel to improve the buyer experience and maximize their ROI.
• Leverage sales data, reporting, & insights to increase focus on proactive sales growth opportunities.
• Continuously evaluate the sales tech stack to eliminate inefficiencies and ensure maximum ROI.
• Use performance analytics to identify where the sales process can be streamlined, replicated, or expanded.
• Develop scalable forecasting and planning models that support predictable growth as the organization scales.
• Build and manage workflows, integrations, and data automations between CRM, NGL’s app, and reporting systems.
• Develop automated dashboards and reporting systems to provide visibility into pipeline health, conversion rates, and revenue performance.
• Implement automated performance alerts, dashboards, and playbooks that enable real‑time decision‑making.
• Identify manual or repetitive tasks that can be automated to allow reps to focus on selling.
• Identify operational bottlenecks and implement automation or workflow improvements.

• Work closely with Marketing to ensure alignment between lead generation and sales execution.
• Work closely with the Product Manager to serve as a bridge between development and sales teams—translating sales needs into system solutions.
• Partner with the development & marketing teams to implement tools that streamline prospecting, reporting, and forecasting.

• 10+ years of experience in Sales Operations, Revenue Operations, or Sales Strategy roles, with a proven track record of scaling sales operations.
• Demonstrated expertise in designing and implementing repeatable, scalable sales processes that drive growth.
• Strong background in sales automation and CRM management (Hub Spot, Salesforce, or equivalent).
• Experience developing and executing customer acquisition campaigns and go‑to‑market strategies.
• Deep understanding of sales mechanisms, competitive analysis,…