Senior In House Marketing Manager

Overview

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Wonderist Agency is a full-service marketing agency that supports 1,000+ dentists around the country. We pride ourselves on ditching the old fashioned marketing model of stock photos and templated sites. We strive to tell our clients’ stories with bespoke brands, impactful photo and video shoots, and stunning website design (Here is a great example of our work: ).

We are a team of 70+ marketers in San Diego, with a hybrid work model. We value a culture of trust, respect, and ongoing development, and we celebrate new ideas through quarterly events aligned with our four cultural pillars: health & wellness, personal & professional development, social good, and social.

• Marketing Strategy & Brand Management:
  Develop and execute Wonderist’s marketing strategy (excluding partnerships) to drive growth and hit growth objectives. Define target audiences, set KPIs, oversee digital marketing, and ensure consistent brand messaging across all channels.
• Website Optimization (SEO, Content, Blog):
  Drive organic growth with SEO best practices, engaging website content, content strategy, blog post creation, and promotion.
• Social Media Management & Advertising:
  Plan and execute social media strategies to build brand awareness, engage audiences, and drive website traffic, including planning, content creation, community management, and paid campaigns.
• Digital Advertising (Google Ads & Social):
  Run and optimize paid campaigns for lead generation, including A/B testing, copywriting, and performance tracking.
• Email Marketing & Newsletter Management:
  Manage email marketing, including list management, newsletters, drip campaigns, automation workflows, and lead capture optimization.
• Outbound Lead Activation (SMS & Email):
  Develop and execute outbound lead activation strategies using SMS and email to nurture leads and drive conversions with personalized outreach.
• Content Creation & Distribution:
  Produce content across blogs, videos, infographics, and social posts, leveraging AI/repurposing for multi-channel distribution.
• Performance Analysis & Reporting:
  Monitor, analyze, and report on marketing metrics to track progress and ROI.
• Collaborative Problem-Solving:
  Work with internal teams to resolve challenges and improve processes.
• Professional Development:
  Continuously improve skills and stay current with industry changes.

• Minimum Qualifications
• 3+ years of experience in digital marketing with proven results in SEO, paid advertising, and content strategy
• Advanced proficiency with Google Ads, Google Analytics, SEO tools (SEMrush, Ahrefs, etc.), and marketing automation platforms
• Strong technical knowledge of SEO, PPC, and conversion optimization
• Experience across multi-channel marketing including social media management, email/SMS, and content creation
• Experience managing marketing initiatives and collaborating cross-functionally in a fast-paced environment
• Proficiency with CMS (Word Press), design tools (Canva/Adobe Suite), and social media management tools
• Excellent written and verbal communication with ability to craft compelling copy
• Familiarity with project management tools such as

• Bonus Points for Applicants With…
• Knowledge of dental industry or healthcare marketing
• Bachelor's or Master's degree in Marketing, Communications, or related field
• Experience with AI tools for content creation and marketing automation
• Video content creation and editing skills
• Portfolio with measurable ROI

Problem-solver with a positive attitude, detail-oriented, organized, driven, and capable of delivering high-quality work. Confidence, self-discipline, and curiosity are valued.

• Seniority level
  :
  Mid-Senior level
• Employment type
  :
  Full-time
• Job function
  :
  Marketing and Sales
• Industries
  :
  Advertising Services