Program Manager; Analytic Optimization
Listed on 2026-01-29
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IT/Tech
Digital Marketing -
Marketing / Advertising / PR
Digital Marketing, Marketing Manager
Company Overview
Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream:
To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started:
Improving human health.
Dexcom is seeking a Staff Program Manager with a strong marketing focus to work with the Global Commercial Analytics team. In addition to building cloud‑based data platforms and developing advanced analytics “as‑a‑service” solutions, this role will partner closely with Marketing, Commercial Operations, and Sales teams to drive data‑driven marketing strategies, campaign analytics, and customer engagement initiatives.
Where You Come In- You lead the development and execution of omnichannel marketing programs that integrate channels and enhance provider and customer engagement.
- You manage the implementation of Commercial Mix Modeling (CMM) to optimize cross‑channel marketing spend and drive measurable ROI.
- You drive platform selection and lead contract negotiations with software vendors to ensure enterprise‑scale cost optimization.
- You oversee the development and governance of global marketing taxonomies to ensure cross‑functional data interoperability and accurate commercial attribution.
- You standardize metadata tagging processes across the marketing technology stack to improve personalization, funnel transparency, and reporting consistency.
- You implement program‑management processes including platform selection, intake workflows, Gantt chart planning, and funnel reporting.
- You monitor programs and projects from initiation through delivery, coordinating requirements, stakeholder alignment, milestones, UAT, timelines, and change‑management activities.
- You collaborate with Marketing teams to design, track, and evaluate marketing campaigns, digital engagement strategies, and lead‑generation initiatives.
- You partner with technical and marketing teams to develop and maintain marketing data platform.
- You build strong partnerships with Marketing and Commercial stakeholders to gather their roadmaps and communicate the Commercial Operations Analytics roadmap.
- You ensure that Commercial Operations and Marketing remain aligned with Enterprise Council requirements regarding policies, reporting, and deliverables.
- You manage GDPR‑related updates and documentation across the CRM and marketing‑technology ecosystem to ensure compliance.
- You apply direct‑attribution methodologies for web properties to strengthen measurement accuracy and improve marketing efficiency.
- You have strong experience collaborating across Sales, Commercial Operations, Marketing Analytics, Technical Marketing, or similar business functions.
- You bring proven program and project‑management capabilities, including cross‑functional coordination and stakeholder communication.
- You have demonstrated ability to communicate insights and recommendations clearly to business leaders and executive stakeholders, including Marketing leadership.
- You bring hands‑on experience partnering with Data Science teams to translate business needs into actionable requirements.
- You have proficiency working with cloud‑based environments such as AWS, GCP, or Azure.
- You have strong technical marketing skills, including product positioning, competitive analysis, and translating features into customer value.
- You bring hands‑on experience with digital marketing analytics, campaign management, and marketing‑automation platforms such as Google Analytics, Marketo, or Hub Spot.
- You have strong working knowledge of CRM systems and modern marketing‑technology stacks.
- You demonstrate a solid understanding of change‑management principles and performance‑evaluation processes.
- You excel in environments with rapidly evolving business rules and bring a high level of…
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