Senior Manager, Commercial Marketing

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Let’s talk about the team:

Virtuox is redefining what’s possible in digital diagnostics. As a newly acquired division of Res Med, we’re a fast‑growing company with a mission to revolutionize how patients are tested and treated for sleep and cardiac disorders.

Our marketing team isn’t just about campaigns — we’re about momentum that changes lives. Every initiative we launch helps more patients get diagnosed sooner, treated faster, and live better. We create connections between technology, clinical excellence, and the human need for better sleep and health. If you’re the kind of marketer who thrives on autonomy, innovation, and purpose — this is where you’ll make your mark.

Let’s talk about the role:

As Senior Manager – Commercial Marketing
, you’ll be the architect of Virtuox’s new marketing identity. You’ll lead campaigns in building awareness, driving growth, and shaping how Virtuox helps more people get care through earlier detection and treatment — not just as another healthcare company, but as a digital‑first leader in sleep and cardiac diagnostics.

This is a rare opportunity to blend startup energy with the scale and resources of a global leader. You’ll craft strategies, lead field and digital initiatives, and develop sales tools that empower our teams to change the way healthcare is delivered — one diagnosis at a time.

• Create and drive Virtuox’s commercial marketing strategy — from concept to execution — to grow diagnostic sleep and cardiac testing volumes across key provider audiences.
• Build sales enablement and storytelling assets that turn complex science into compelling commercial tools that win hearts and drive business.
• Lead field marketing and brand activations — including trade shows, webinars, and live experiences that make Virtuox impossible to ignore.
• Design high‑impact digital lead generation campaigns that fuel the sales pipeline and position Virtuox as the go‑to digital diagnostic brand in healthcare.
• Collaborate closely with sales leadership to ensure marketing and commercial strategies are aligned, fast‑moving, and ROI‑focused.
• Champion awareness and screening for OSA (Obstructive Sleep Apnea) through creative, multi‑channel education campaigns that make an impact on patients’ lives.
• Reimagine Virtuox’s brand voice and visual identity — bringing creativity, clarity, and modernity to everything from our website to our outreach.
• Track performance, learn fast, and iterate faster. Build a culture of data‑driven experimentation to drive awareness, engagement, and growth.
• Partner across Res Med’s ecosystem to share insights, spark collaboration, and help scale what works.

• 10–12+ years of experience in integrated and digital marketing — ideally in healthcare, diagnostics, or health tech.
• A proven ability to build and lead B2B marketing strategies that generate leads, influence buyers, and build brands.
• A strong understanding of digital channels: content marketing, SEO/SEM, email automation, paid social, and performance analytics.
• The creativity to challenge convention and the discipline to deliver measurable results.
• Experience leading sales enablement initiatives and field activations that drive commercial success.
• Comfort navigating ambiguity and building structure in fast‑moving environments.
• Excellent communication skills and a flair for storytelling — you know how to make complex ideas resonate.
• A passion for improving patient outcomes through innovation and action.

• Have experience launching or rebranding a healthcare or technology business.
• Are energized by building something new — not just maintaining what exists.
• Bring startup hustle and enterprise polish in equal measure.

We are shaping the future at Res Med, and we recognize the need to build on and broaden our existing skills and continue to attract and retain the world’s best talent. We work hard to offer holistic benefits packages, provide flexible work arrangements, cultivate a workforce culture that allows employees to grow personally and professionally, and deliver…