Senior Business Data Science Manager, YouTube Marketing

Senior Business Data Science Manager, You Tube Marketing

You Tube place San Bruno, CA, USA;
Chicago, IL, USA; +2 more

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This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles:
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note:

By applying to this position you will have an opportunity to share your preferred working location from the following:
San Bruno, CA, USA;
Chicago, IL, USA;
New York, NY, USA;
Los Angeles, CA, USA
.

• Master's degree in a quantitative discipline such as Statistics, Engineering, Computer Sciences or equivalent practical experience.
• 9 years of experience using analytics to solve product or business problems, coding (e.g., Python, R, SQL), querying databases or performing statistical analysis.
• 5 years of experience as a people manager within a technical leadership role.
• Experience in causal inference, A/B testing, statistical modeling, or machine learning.
• Experience in SQL and Python programming, leveraging ML or statistical libraries (e.g., Tensor Flow, Scikit-learn, XGBoost, Keras, Pandas).

• Experience with causal inference or Bayesian statistics.

You Tube Marketing Data Science, Infrastructure and Analytics (DSIA) is an analyst team that influences and informs You Tube’s marketing and products teams. We work on projects that are at the heart of the go-to-market and brand strategy for You Tube using data to ensure our marketing efforts are efficiently and effectively deployed. This role will lead a team that drives full stack measurement and insights for You Tube shopping and creator marketing.

In this role, you will work closely with You Tube’s marketing and product to grow our creator community with life‑cycle communications that drive valuable creator actions (e.g., joining our shopping business generation programs, enabling channel memberships, adopting new features, etc.). You will develop an understanding of creator propensity and uplift from marketing such that interventions achieve outsized return on investment and are driving meaningful creator interactions.

You will also shape our initial viewer marketing to drive You Tube shopping, working closely with marketing, product, and engineering. You will ensure experimentation plans and signal mapping can grow awareness and adoption of You Tube shopping for our viewers. The US base salary range for this full‑time position is $248,000–$349,000 plus bonus, equity, and benefits. Our salary ranges are determined by role, level, and location.

Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

• Lead a team of business data scientists and analysts in delivering project work including implementing data science solutions, improving data pipelines, developing evaluation metrics, or building statistical models that provide insights to the business.
• Embed with marketing leadership on You Tube shopping and You Tube creators to understand their high level goals and translate those into data science and investigative priorities.
• Design experiments and use causal inference to measure effectiveness of models, tools, and programs.
• Drive internal visibility and opportunities for the team, define team strategy in partnership with leadership and stakeholders, and remove technical and organizational blockers.
• Build a team with a collaborative and growing culture. Develop team members to reach their career goals through coaching and development opportunities.

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