Sr. Manager, Learning & Development, Product & Certification Programs

Sr. Manager, Learning & Development, Product & Certification Programs

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The Sr. Manager, Learning & Development, Product & Certification Programs is a strategic, player/coach leader responsible for driving the design, development, and delivery of Walmart Connect's internal and external product education and certification programs. This role combines strategic leadership, hands‑on content creation, and facilitation expertise to ensure that associates, advertisers, and partners have the skills and confidence to effectively use Walmart Connect's advertising products and solutions.

Reporting to the Director of Learning & Development, Product, Certification, and Learning Platforms, this leader drives the evolution of Walmart Connect Academy into a world‑class learning ecosystem, delivering product mastery, certifications, and partner enablement programs that directly improve platform adoption, campaign performance, and advertiser ROI. By creating scalable, data‑driven learning programs for internal teams and external audiences, this role ensures that Walmart Connect's education strategy fuels growth, retention, and industry credibility.

• Lead the expansion of Walmart Connect Academy into a unified learning platform supporting both internal associates and external advertisers, agencies, and partners.
• Serve as a player/coach who manages a team of designers and vendors while personally developing and delivering key learning programs and certifications.
• Partner cross‑functionally with Product, Marketing, Partner Management, and Sales to align product and certification programs with business goals and go‑to‑market priorities.
• Identify opportunities to build role‑based learning paths that increase product knowledge, adoption, and confidence across all learner groups.

• Design and deliver multi‑modal learning programs;
  Instructor‑Led Training (ILT), Virtual ILT (vILT), eLearning, video, simulations, microlearning, and blended learning, tailored for both internal and external audiences.
• Build modular, tiered curricula (101/201/301) that progress from foundational product knowledge to advanced campaign strategy and platform optimization.
• Apply instructional design, UX, and visual storytelling principles to create high‑impact content that engages and inspires learners across roles and experience levels.
• Develop visually compelling, emotionally resonant learning assets using tools such as Articulate Rise/Storyline, Adobe Captivate, Camtasia, Vyond, and Adobe Creative Suite.
• Facilitate live and virtual product training sessions, certifications, and enablement workshops for Walmart Connect associates, advertisers, and partners.
• Partner with SMEs and leaders to ensure program content reflects the latest product updates, features, and performance best practices.

• Oversee the full lifecycle of Walmart Connect's certification programs, from concept and assessment design through delivery, localization, and renewals.
• Ensure certifications are industry‑recognized credentials that elevate Walmart Connect's reputation and partner confidence.
• Build and maintain governance and version control processes to ensure accuracy, consistency, and alignment with product evolution.
• Collaborate with Learning Platforms and Tech teams to manage certification data, reporting, and learner tracking within the LMS.

• Define learning KPIs and success metrics that tie directly to business outcomes (e.g., advertiser spend, platform usage, internal product proficiency, campaign performance).
• Partner with analytics and business intelligence teams to evaluate learning impact and ROI using dashboards and data reporting.
• Present insights and recommendations to leadership on program performance, adoption trends, and improvement opportunities.
• Continuously refine learning strategies to ensure content remains relevant, scalable, and impactful for…